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Samsung Educational App - "A Touch of History"

Jung von Matt/Limmat Werbeagentur AG

Jung von Matt/Limmat Werbeagentur AG Zürich, Switzerland

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3552

This ad is part of the ACT Responsible Collection

Brand: Samsung Educational App
Country: Switzerland

Advertiser: Samsung

Title	A Touch of History
Brief	Instead of banning smartphones from classrooms, schools in Switzerland are taking advantage of the ultra-connected generation’s affinity for technology. A Touch of History transforms a wealth of information into the smartphone infrastructure and lets students explore the worlds of historical personalities via personal messages, pictures and playlists. The app’s gamification aspect boosted engagement and enhanced learning. After being integrated into the official curriculum and expanded to include additional subjects, Swiss students will be encouraged ౼ and no longer forbidden ౼ to take out their smartphones.
Agency	Jung von Matt/Limmat Werbeagentur AG
Campaign	A Touch of History
Advertiser	Samsung
Brand	Samsung Educational App
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Posted	November 2018
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Media Type	Applications
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