D&AD Awards

Creative Award

London, United Kingdom

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Macquarie Dictionary - "Phubbing: A Word is Born"

McCann Melbourne

15053

Title	Phubbing: A Word is Born
Agency	McCann Melbourne
Campaign	Language is Always Changing
Advertiser	Macmillan Publishing
Brand	Macquarie Dictionary
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Tagline	Subscribers Only
Media Type	Case Study
Length	148 seconds
Post Production	AIRBAG
Account Director	A..c H....in Subscribers Only
Account Director	A...an M...s Subscribers Only
Account Executive	A..x H...h Subscribers Only
Executive Creative Director	J..n M....ll Subscribers Only
Creative Director	..t B...n Subscribers Only
Copywriter	J..n M....ll Subscribers Only
Copywriter	N....ha W..d Subscribers Only
Art Director	..t B...n Subscribers Only
Art Director	M....ew St....rt Subscribers Only
Art Director	D..e B..d Subscribers Only
Agency Producer	C....ea N...er Subscribers Only
Agency Producer	P....ne Mc....an Subscribers Only
Editor	N...an M...on Subscribers Only