slovenian-advertising-association-soz-golden-drum logo Slovenian Advertising Association (SOZ) - Golden Drum

The Golden Drum Awards

Creative Award
Ljubljana, Slovenia

2017 The Golden Drum Awards Award Winners

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2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Drinks
Film

When You Drive, Never Drink. Jackie

AGENCY: Publicis Italy
BRAND: Heineken
CATEGORY: Drinks
AWARD: Golden Drum Grand Prix
ADVERTISER: Heineken

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Best media strategy
Media

Responsibly the beer

AGENCY: McCann Worldgroup Italy
BRAND: Ubrew
CATEGORY: Best media strategy
AWARD: Golden Drum Grand Prix
ADVERTISER: Ubrew

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Integrated
Integrated

Responsibly the beer

AGENCY: McCann Worldgroup Italy
BRAND: Ubrew
CATEGORY: Integrated
AWARD: Golden Drum Grand Prix
ADVERTISER: Ubrew

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Financial & business services
OOH (out of home)

Car curling

AGENCY: Voskhod
BRAND: Smartpolis Insurance
CATEGORY: Financial & business services
AWARD: Golden Drum Grand Prix
ADVERTISER: Smartpolis Insurance

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Films & tv shows
Branded content and entertainment

The lick-hiker's guide to inner strength

AGENCY: Hasan & Partners
BRAND: Valio Gefilus
CATEGORY: Films & tv shows
AWARD: Golden Drum Grand Prix
ADVERTISER: Valio Oy

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Capture (use) of local spirit
Capture (use) of local spirit

Live. From a different world

AGENCY: McCann Worldgroup Romania
BRAND: Telecom
CATEGORY: Capture (use) of local spirit
AWARD: Golden Drum Grand Prix
ADVERTISER: Vodafone

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Activation programme
Activation programme

Bedtime Fairy Tales

AGENCY: Grey Ljubljana
BRAND: A1 Slovenia
CATEGORY: Activation programme
AWARD: Golden Drum Grand Prix
ADVERTISER: A1 Slovenia

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Media
Press

Humanitarian Invasion

AGENCY: Y&R Praha
BRAND: Newsweek
CATEGORY: Media
AWARD: Golden Drum Grand Prix
ADVERTISER: Newsweek, Inc.

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Media
Press

Victory Resignation

AGENCY: Y&R Praha
BRAND: Newsweek
CATEGORY: Media
AWARD: Golden Drum Grand Prix
ADVERTISER: Newsweek, Inc.

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Media
Press

Galaxy explosion

AGENCY: Y&R Praha
BRAND: Newsweek
CATEGORY: Media
AWARD: Golden Drum Grand Prix
ADVERTISER: Newsweek, Inc.

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum Grand Prix - Social commercial communication
Public relations

Dear Mr. President

AGENCY: Ogilvy & Mather Zagreb
BRAND: Jana water
CATEGORY: Social commercial communication
AWARD: Golden Drum Grand Prix
ADVERTISER: Jamnica

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Good Cause Grand Prix - Social responsibility
Public relations

The biggest Christmas choir

AGENCY: Grey Worldwide Warszawa
BRAND: Caritas
CATEGORY: Social responsibility
AWARD: Good Cause Grand Prix
ADVERTISER: Caritas

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Furnishings & electronic equipment
Radio

Stop your washing machine

AGENCY: Leo Burnett Israel
BRAND: Samsung
CATEGORY: Furnishings & electronic equipment
AWARD: Golden Drum
ADVERTISER: Samsung

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Publications
Direct

The Invisibles

AGENCY: Walk
BRAND: Book to be read outdoors
CATEGORY: Publications
AWARD: Golden Drum
ADVERTISER: Fundacja Kapucynska

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Unconventional communication
Public relations

Responsibly the beer

AGENCY: McCann Worldgroup Italy
BRAND: Ubrew
CATEGORY: Unconventional communication
AWARD: Golden Drum
ADVERTISER: Ubrew

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Live experience
Branded content and entertainment

Car curling

AGENCY: Voskhod
BRAND: Smartpolis Insurance
CATEGORY: Live experience
AWARD: Golden Drum
ADVERTISER: Smartpolis Insurance

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Product design
Design

One Book for Peace

AGENCY: Y&R Dubai
BRAND: Interreligious Council
CATEGORY: Product design
AWARD: Golden Drum
ADVERTISER: Interreligious Council

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Mobile
Mobile

DemocrARtisation

AGENCY: McCann Belgrade
BRAND: Museum of Contemporary Art Belgrade
CATEGORY: Mobile
AWARD: Golden Drum
ADVERTISER: Museum of Contemporary Art Belgrade

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Communication products & services
Press

Jump

AGENCY: Y&R Turkey
BRAND: Vodafone
CATEGORY: Communication products & services
AWARD: Golden Drum
ADVERTISER: Vodafone

2017 Slovenian Advertising Association (SOZ) - Golden Drum - Golden Drum - Communication products & services
OOH (out of home)

Whale

AGENCY: Y&R Turkey
BRAND: Vodafone
CATEGORY: Communication products & services
AWARD: Golden Drum
ADVERTISER: Vodafone