In the Latam region, there was good news for DDB Mexico and WeCapital with their society-changing “Data Tienda” project, number 2 in the Finance category, which helped women gain access to bank loans.
Dentsu Creative from Argentina reached 3rd place in Health & Beauty with “Scrolling Therapy” for Eurofarma.
In Retail, Grey Colombia’s simple but smart “Life Extending Stickers” for Makro was the 4th most awarded project.
Please check the full report to see the many brands and agencies that affirmed their creativity globally last year.