Spring Clinton
SVP, Associate Director of Integrated Production at Arnold Worldwide
Boston, United States
TitleKnow Your Water (112s)
BriefWater quality has been a hot topic of late in the US, with communities like Flint, Michigan making headlines for the dangerous levels of lead in its water supply. When the American Society of Civil Engineers gave the country’s drinking water infrastructure an overall grade of D, PUR decided to create a tool to help US residents to understand what's in their water. The interactive tool integrates extensive water quality data with Google Maps, allowing users to follow the journey of water from the source to their glass, detailing levels of lead and impurities.
Agency
Campaign Know Your Water
Advertiser Kaz USA, Inc.
Brand Pur

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PostedNovember 2017
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