Title Pepsi's Unlikely Spokesperson Marshawn Lynch
Brief Top NFL player Marshawn “Beast Mode” Lynch is famously laconic, rarely speaking to the media. But he’s agreed to do this commercial for Pepsi because his voice will be dubbed by a stand-in. The effect is pretty comic as the stand-in is a straight-laced blonde woman. She even says “glug glug glug” as he swigs from the bottle. Then Marshawn suddenly pipes up: “Speech mode, boss.”
Agency
BBDO New York
Campaign
Spokesperson Marshawn Lynch
Advertiser
PepsiCo Inc.
Brand
Pepsi
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Date of First Broadcast/Publication
Subscribers Only
Business Sector Subscribers Only
Story Subscribers Only
Media Type
Digital
Length 30 seconds
Production Company
Epoch Films
Executive Creative Director
L...en Co....ly Subscribers Only
Creative Director
..b M..k Subscribers Only
Creative Director
M..k Vo.....ger Subscribers Only
Copywriter
J...s H...ey Subscribers Only
Copywriter
R...y ..n K...ck Subscribers Only
Agency Producer
J...an K..z Subscribers Only
Agency Producer
J..n M....lo Subscribers Only
Agency Producer
M....sa C....er Subscribers Only
Account Manager
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Account Manager
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Director
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Director
..e V....ra Subscribers Only
Director of Photography (DOP)
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