| Title | M-Word |
| Agency | adam&eveDDB |
| Campaign | M-word |
| Advertiser | Lloyds Banking Group |
| Brand | Lloyds Bank |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Television |
| Length | |
| Production Company | Knucklehead |
| Audio Post Production | Factory Studios |
| Group Executive Creative Director | ..n T....tt Subscribers Only |
| Chief Creative Officer | R....rd B..m Subscribers Only |
| Creative Director | S...e W....nd Subscribers Only |
| Creative Director | M..t W....er Subscribers Only |
| Creative Team | L..y Sc....tt H...t Subscribers Only |
| Creative Team | W....am Bl.....rn Subscribers Only |
| Agency TV Producer | R...ca An.....iu Subscribers Only |
| Agency TV Producer | R...e G....on Subscribers Only |
| Global Chief Strategic Officer | D...d G....ng Subscribers Only |
| Planning Partner | ..n W...en Subscribers Only |
| Account Planner | R...in Mu....ey Subscribers Only |
| Chief Executive Officer (CEO) | ..t G..f Subscribers Only |
| Managing Partner | Ch.....te Wo.....en Subscribers Only |
| Account Director | ..y T...or Subscribers Only |
| Account Manager | B...y B...r Subscribers Only |
| Account Executive | J..k Ba.....erg Subscribers Only |
| Designer | E..a Vin.......gden Subscribers Only |
| Media Agency | Me....om Subscribers Only |
| Media Strategist | S...rt B...en Subscribers Only |
| Media Strategist | M..t D....ey Subscribers Only |
| Media Planner | S...h B....nd Subscribers Only |
| Media Planner | T...as J....on Subscribers Only |
| Media Planner | L..a P...ra Subscribers Only |
| Media Team | J...in B...s Subscribers Only |
| Media Team | Ma.....ne B...es Subscribers Only |
| Media Team | M...yn S....es Subscribers Only |
| Media Team | H...y P....ps Subscribers Only |
| Media Team | ..y Cor........rker Subscribers Only |
| Media Team | H...ah C...s Subscribers Only |
| Executive Producer | ..m K..z Subscribers Only |
| Production Company Producer | P...r K....es Subscribers Only |
| Director | F..n M....gh Subscribers Only |
| Director of Photography (DOP) | J...e F...u T...es Subscribers Only |
| Editing Company | Wh.....use P..t Subscribers Only |
| Editor | E...a .e P...a Subscribers Only |
| Post Production | Ab....te P..t Subscribers Only |
| Colorist | M..t T...er Subscribers Only |
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