| Title | Journey to your Dream/Ingrid |
| Brief | Activia takes us on a journey – through the eyes of a ballerina – starting from a childhood ballet class in Rio de Janeiro. We see her determination, her struggles, her pain. We watch as she leaves her country and her family to follow her dreams all the way to New York City. The music crescendos and abruptly ceases. She is selected by the stern-faced, demanding director to dance front and centre on stage. She is Ingrid Silva, one of the world’s best emerging dancers, and she has made it. The journey to your dreams always starts from within. |
| Agency |
Wunderman
|
| Campaign |
Journey to your Dream/Ingrid
|
| Advertiser |
Danone
|
| Brand |
Activia
|
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| Posted | November 2016 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Problem | Subscribers Only |
| Media Type |
Web Film
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| Creative Director |
Be....in Br.....lt Subscribers Only
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| Art Director |
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| Production Company |
Mo....lk Subscribers Only
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| Director |
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| Production Company Producer |
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| Agency Producer |
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| Agency Producer |
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| Strategist |
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| Strategist |
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| Strategist |
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