Title | Wheat |
Agency | Geometry Argentina |
Campaign | Take it all in just one pull: KNITS |
Advertiser | Volkswagen |
Brand | Volkswagen Trucks |
Date of First Broadcast/Publication | 2019 / 7 |
Business Sector | Other Vehicles |
Story | You can see how the trucks manage to take everything in one go. |
Philosophy | Volkswagen trucks and buses present their new graphic campaign “knits”, focusing on some of their most distinctive attributes: Its large load capacity and lower consumption. Being that they are trucks that can carry a lot in each trip, they achieve the highest efficiency. |
Media Type | |
Chief Operating Officer (COO) | Tony Waissmann |
Executive Creative Director | Claudio Giovanelli Zaia |
Creative Director | María Lujan Donaire |
Creative Director | Hernan Damilano |
Art Director | Gaston Canaves |
Copywriting | Agustin Alba |
Account General Director | Georgina Roccatagliata |
Account Director | Agostina Luzzi |
Executive Director | Sofía Pereyra |
Production Company Producer | Rolo Lambert |
Photographer | Eduardo Wallace |
Model Making | Veronica Arcodacci |
Digital Retouch | Esteban Moreira |
Advertising Manager | Ana Laura Zotti |