Matt Shaw
Director of Photography at Freelancer
New York, United Kingdom
TitleAll Aboard the Orange Plane
Agency
Campaign All Aboard the Orange Plane
Advertiser Easyjet
Brand easyJet
Date of First Broadcast/Publication 2024 / 5
Business Sector Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
Story Airline easyJet has celebrated the 2024 Eurovision Song Contest with a series of suitably euphoric activations in flight, in the fan [AG1] village and across social channels in partnership with T&Pm and DEPT®. Following the announcement of the multi-year partnership deal as The Eurovision Song Contest’s Official Airline, the campaign “It’s Your Show, Get Out There” builds on easyJet’s “Get Out There” brand platform to lift travellers into the unbounded joy of travel and Eurovision. On bank holiday Monday, travellers from London Gatwick to Copenhagen had a trip to remember with a surprise Eurovision Song Contest in the sky hosted by none other than RuPaul Drag Race UK winner Tia Kofi. Three performers, all easyJet employees, battled it out on board to take home the ‘Sky High Talent Show’ trophy, with passengers on the flight, including members of OGAE - the largest Eurovision Song Contest fan network in the world, voting for their favourite performance at 35,000 feet.
Media Type Social Media
Length
Marketing Director
Brand Manager
Agency
Agency
Creative Director
Creative Team
Planning Director
Managing Director
Business Director
Senior Producer
Agency
Head of Production
Production Assistant
Lead Researcher
Director Marketing Services
Creative Lead
Content Director
Content Director
Content Director
Chief Executive Officer (CEO)
Global Executive Creative Director
Producer
Editorial Direction
Creative Team
Business Director
Account Manager
Senior Producer
Strategist
Design Director
Director
Director of Photography (DOP)
Gaffer
Wardrobe
Wardrobe
Hair
Hair
Runner
Offline Editing
Colorist
Special Effects / VFX
Music Lyricist
Music Company / Composer
Engineering

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