Title | Business calendar Wednesday - Friday |
Brief | Art Museum Konstruktiv in Zurich is the only institution in Switzerland dedicated to the exploration of concrete and constructivist art. This is an art movement with a strong emphasis on abstraction. The museum is located in the middle of the business district of Zurich. So business people and managers were reminded to pay it a visit with images that resembled their calendars. |
Agency | Ruf Lanz Werbeagentur |
Campaign | Take an art break. |
Advertiser | Museum Haus Konstruktiv |
Brand | Museum Haus Konstruktiv |
Posted | November 2019 |
Business Sector | Museums & Monuments |
Story | „Art Museum Konstruktiv“ in Zurich is the only institution in Switzerland dedicated to the exploration of concrete and constructivist art. This is an art movement with a strong emphasis on abstraction. The Museum is located in the middle of the business district of Zurich. That's why we reminded business people and managers of it with their calendars. The colorful fields in the appointment calendars were strikingly similar to concrete and constructivist works of art. |
Media Type | |
Creative Director | Markus Ruf |
Creative Director | Danielle Lanz |
Copywriter | Markus Ruf |
Art Director | Catherine Martin |
Illustration | Catherine Martin |
Account Executive | Lara Cavelti |