| Title | Share Share your Buy |
| Brief | 12% of the world’s population suffer from hunger. How can we transform our daily shopping routine into fully transparent help?We invented SHARE, a social brand based on the 1+1 principle: With every purchase of a SHARE product you donate a portion of food, soap or one day of water to a person in need. A unique code on every product lets you track your donation. The help is certified by the United Nations. SHARE was the biggest launch of a social brand in Germany and sold more than 1 Mio. products in the first 4 weeks. |
| Agency | HeimatTBWA\ |
| Campaign | Share Share your Buy |
| Advertiser | Share Foods GmbH |
| Brand | Share Foods Water, Musli Bars, Soap |
| Posted | November 2018 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Case Study |
| Creative Director | A..e S...h Subscribers Only |
| Creative Director | M...e B�.....�mper Subscribers Only |
| Creative Director | P....pp G...er Subscribers Only |
| Copywriter | T..o F...ig Subscribers Only |
| Copywriter | Mo.....Lee W...er Subscribers Only |
| Art Director | S...ja J...n Subscribers Only |
| Art Director | M....il P....in Subscribers Only |
| Art Director | M...o R...o Subscribers Only |
| Art Director | E..a G...men Subscribers Only |
| Production Company | A..I M...a Subscribers Only |
| Agency Producer | C...la S...to Subscribers Only |
| Agency Producer | C...s G....ch Subscribers Only |
| Chief Creative Officer | G...o H....ls Subscribers Only |
| Chief Creative Officer | Ma....as S....th Subscribers Only |
| Account Manager | Ch.....na M....er Subscribers Only |
| Account Manager | S...ia B...k Subscribers Only |
| Agency Account Manager | S...la Jo.....tir Subscribers Only |
| Account Supervisor | Ma....as ..n Bec......eim Subscribers Only |
| Strategic Planner | A....as M....le Subscribers Only |
| Strategic Planner | S..n Ko....ng Subscribers Only |
| Strategic Planner | D...d H..�e Subscribers Only |
| Strategic Planner | A..x . Subscribers Only |
| Advertising Manager | T...as R...er Subscribers Only |
| Advertising Manager | ... Se.....an St....er Subscribers Only |
| Designer | D..a ..h Subscribers Only |
| Designer | M...el Fr....ing Subscribers Only |
| Digital Planner | T..y Mc....ld Subscribers Only |
| Editor | M...o T..u Subscribers Only |
| Editor | J...s Sc....rt Subscribers Only |
| Social Media Director | F....an Ho....nn Subscribers Only |
| Social Media Manager | L...a ..n ..r H...e Subscribers Only |
| Social Media Manager | P....ck Re.....th Subscribers Only |
| Social Media Manager | Ja.....ine ..n D...en Subscribers Only |
| Social Media Manager | T....sa W...ka Subscribers Only |