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International Day Against Homophobia and Transphobia - "Colours of Pride"
This ad is part of the ACT Responsible Collection
- Brand: International Day Against Homophobia and Transphobia
- Country: Canada
- Advertiser: Fondation Emergence
| Title | Colours of Pride |
| Brief | All over the world, LGBTQ + people are still victims of violence. As part of the International Day Against Homophobia and Transphobia, the “Colours of Pride” project explores the theme of physical violence against people of the LGBTQ + community by reimagining the rainbow colour scheme of the pride flag with injuries and bruises caused by hateful acts against people in the community.To give new meaning to the icon of pride, the campaign collected photos and testimonies of 6 LGBTQ + survivors of violent attacks in Quebec, the United Kingdom, France, Côte d’Ivoire, Cambodia and Cameroon. Survivor testimonies can be found at thecoloursofpride.com.The campaign is available in video, OOH, digital, print and radio. |
| Agency | Rethink Communications Inc. |
| Campaign | Pride Flagging |
| Advertiser | Fondation Emergence |
| Brand | International Day Against Homophobia and Transphobia |
| Posted | May 2021 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Digital |
| Length | |
| Creative Director | N....as Q....al Subscribers Only |
| Creative Director | M..e D....ck Subscribers Only |
| Copywriter | X...er B...s Subscribers Only |
| Copywriter | M..e D....ck Subscribers Only |
| Art Director | M...me S...é Subscribers Only |
| Designer | J..e ..m Subscribers Only |
| Designer | S...ne T...er Subscribers Only |
| Designer | A..x F....ng Subscribers Only |
| Designer | M...me S...é Subscribers Only |
| Production Company Producer | T..d Ha....on Subscribers Only |
| Production Company Producer | K..e H...s Subscribers Only |
| Strategist | P...al Ro....er Subscribers Only |
| Web Developer | B..d St.....on Subscribers Only |
| Web Developer | A..x F....ng Subscribers Only |
| Account Director | A..x Le....re Subscribers Only |
| Account Manager | C...ra .. P...y Subscribers Only |
| Media Relations | V...or B....on Subscribers Only |
| Public Relations | ..�K Com.......ions Subscribers Only |
| Public Relations | �..ic Sa....re Subscribers Only |
| Public Relations | Sa....ha Wi....ms Subscribers Only |
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