| Title | The Digital Ageing Cellar |
| Brief | Dutch beer brand Hertog Jan’s "Grand Prestige" gets better with age. To capture this idea, the brand launched the Digital Ageing Cellar, a one-of-a-kind website that actually takes six years to evolve, just like a bottle of Grand Prestige. Year by year, the master brewer explains the next chapter in the story of the beer. Only patient drinkers will be able to unlock each chapter at the right time. Meanwhile, the app provides tips on how to store your beer until the big opening. |
| Agency | Isobar |
| Campaign | The Digital Ageing Cellar |
| Advertiser | AB Inbev |
| Brand | Grand Prestige |
| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Problem | Subscribers Only |
| Media Type | Digital |
| Strategy Director | S...e Ko....ra Subscribers Only |
| Creative Director | C...s B...is Subscribers Only |
| Copywriter | R..a L...s ..n ..n B...k Subscribers Only |
| Art Director | M...i P...�s J...à Subscribers Only |
| Designer | M....mo M...er Subscribers Only |
| Account Manager | C...re D...en Subscribers Only |
| Production Company Producer | S...ra B...e Subscribers Only |
| Senior Brand Manager | S...s ..n D..e Subscribers Only |
| Marketing Manager | J...t ..n .e S...e Subscribers Only |
| Senior Brand Manager | R...ne G...rs Subscribers Only |
| Development | Si......ort Subscribers Only |
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- BRAND:
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Big Heads #1
- BRAND:
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- AGENCY:
- Y&R Amsterdam