Snickers - "Snickers Suit Swag"

BBDO Canada

BBDO Canada Toronto, Canada

Awards

11537

Brand: Snickers
Country: Canada

Advertiser: MARS

Title	Snickers Suit Swag
Brief	In Canada alone, the NBA is sponsored by no less than 32 brands. There’s hardly anywhere you can look without seeing a logo. So when Snickers wanted to stand out from the crowd, it went somewhere no brand had gone before – the tunnel walk; the place where players show off their fashion savvy. After Toronto Raptor Delon Wright appeared in an outrageously oversized suit, the story was picked up by every major Canadian sports media outlet. But Delon's fashion faux pas was not entirely his fault. As Snickers knows, you're not you when you're hungry.
Agency	BBDO Canada
Campaign	Snickers Suit Swag
Advertiser	MARS
Brand	Snickers
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Posted	November 2019
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Case Study
Chief Creative Officer	D...se Ro....to Subscribers Only
Chief Creative Officer	T..d M...ie Subscribers Only
Associate Creative Director	D...k B...s Subscribers Only
Associate Creative Director	R..a Ch.....jee Subscribers Only
Associate Creative Director	J..f C...ng Subscribers Only
Copywriter	L...on C..i Subscribers Only
Group Account Director	St.....ie P..e Subscribers Only
Account Director	St.....ie M....ns Subscribers Only
Account Supervisor	S...ey S...ke Subscribers Only
Vice President (VP)	..m K...y Subscribers Only
Account Planner	..m K...y Subscribers Only
Digital Strategist	Co....ey D...ne Subscribers Only
Editor	J...my S...e Subscribers Only
Music	M..e R....ck Subscribers Only
Sound	M..e R....ck Subscribers Only
Production Company	F...e B..O Subscribers Only
Executive Producer	D..e L...ke Subscribers Only
Production Company Producer	P..l F..r Subscribers Only
Director of Photography (DOP)	.J D...y Subscribers Only