Sara Sherif
Account Director at VML
Cairo, Egypt
TitleThe Line Up Song (107s)
BriefAfter six years of not competing in any national competitions, and the previous team having retired, the players of the Egyptian soccer team were unknown to most people. As the team geared up for the African Cup of Nations, Coca-Cola needed to help Egyptians memorize the new line-up that was about to represent them. A cheery song did the trick.
Agency
Campaign The Line Up Song
Advertiser Coca-Cola Company
Brand Coca-Cola

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PostedApril 2017
Business SectorSubscribers Only
StorySubscribers Only
Media Type Web Film
Length
Executive Creative Director A...d H...z Y....ss Subscribers Only
Creative Director M...d N...ar Subscribers Only
Creative Director M....ed EL.....awy Subscribers Only
Creative Team A...d F...z Subscribers Only
Account Director S..a S...if Subscribers Only
Account Supervisor A...d .l S...y Subscribers Only
Account Executive A...n T...k Subscribers Only
Account Executive H..d ..i Subscribers Only
Head Of Film Production Department H..a R...an Subscribers Only
Agency Producer I..s N..y Subscribers Only
Agency Producer M...ad .l S....wy Subscribers Only
Production House B....ot Subscribers Only
Director M...d N...ar Subscribers Only
Art Director A...m ..i Subscribers Only
DOP A...d .l M...y Subscribers Only
Executive Producer B...d O...n Subscribers Only
Producer A...d A..i Subscribers Only
Producer N..a F...d Subscribers Only
Music Studio By....ll Subscribers Only
Music Composer W..l A..a Subscribers Only
Stylist N..a A..l Subscribers Only
Post House L...rd Subscribers Only
Colorist K...m M..a Subscribers Only
Editor ..r R...e Subscribers Only

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