Title | TAME I.T. |
Title (original language) | I.T. Monster |
Agency | Publicis Groupe |
Campaign | TAME I.T. |
Advertiser | Hewlett-Packard |
Brand | Hewlett-Packard |
Date of First Broadcast/Publication | 2018 / 5 |
Business Sector | IT & Electrical Components |
Tagline | TAME I.T. |
Story | he “TAME I.T.” campaign brings the IT Monster to life as a disruptive character who personifies I.T. complexity and specific customer pain points with humor--demonstrating an empathy and deep understanding of IT customers’ challenges. |
Media Type | Web Film |
Length | |
Chief Creative Officer | Andy Bird |
Executive Creative Director | Matt McKay |
Creative Director | Carlos Pérez |
Creative Director | Justin Via |
Associate Creative Director | Jake Blumenau |
Associate Creative Director | Roe Laophermsook |
Art Director | Dudo Gomes |
writer | Chris Wilson |
Designer | Halli Rosen |
Executive Producer | Lauren Schneidmuller |
Music Producer | Rachel Rauch |
Executive Producer | Kathleen Bennett |
SVP/Strategy director | Jeff Koss |
Production (Agency) | Imperial Woodpecker |
Director | Simon McQuoid |
Executive Producer | Charlie Cocuzza |
Producer | Anita Wetterstedt |
Editor | Mackcut Ian Mackenzie |
Assistant Editor | Gustavo Roman |
Executive Producer | Gina Pagano |
VFX | The Mill LA |
Executive Producer | Melanie Wickham |
Producer | Bugs Russell |
Production Coordinator | Samuel Centore |
Shoot Supervisor | Tony Robins |
2D Lead | Jimmy Bullard |
3D Lead Artist | Christian Nielsen |
2D Artist | Heather Kennedy |
2D Artist | Jamie Scott |
2D Artist | Molly Intersimone |
2D Artist | Ting Jung-Hsu |
2D Artist | Andre Vidal |
2D Artist | Eric Sibley |
2D Artist | Ari Garber |
2D Artist | Kieran Hanrahan |
2D Artist | Yongjae Lee |
2D Artist | Akshay Jain |
2D Artist | Arijit Ghosh |
2D Artist | Badrinath Chinimilli |
2D Artist | Jyoti Tiwari |
2D Artist | Nithin Babu |
3D Artist | Seon Crawford |
3D Artist | Shawn Lipowski |
3D Artist | Billy Jang |
3D Artist | Incheol Jeong |
3D Artist | Constance Bensen |
3D Artist | Chris Hill |
3D Artist | Dave Barosin |
3D Artist | Jackie Liao |
3D Artist | Navdeep Singh |
3D Artist | Bijo Joy |
3D Artist | Fazal Khan |
3D Artist | Gokul Navaneethan |
3D Artist | Manoj Ravi |
3D Artist | Spandana Battula |
3D Artist | Tarun Kumar |
Design | Adam Pearlman |
Matte Painting | Charles Lee |
Design | Kyle Leicht |
Colorist | Fergus McCall |
Executive Producer | Rochelle Brown |
Color Producer | Evan Bauer |
Sound Engineer | Evan Mangiamele |
Executive Producer | Sasha Awn |