Olga Rumyantseva
Copywriter at Scholz & Friends Kyiv
Ukraine
TitleNo color, no story
BriefOzzo makes colouring posters. To remind Ukranian booksellers about them, the company created souvenir notebooks that imitated well-known books. With the difference that the famous titles had "lost" their colours. Thus potential sellers were gently reminded of the role colouring can play in the development of creative youngsters.
Agency
Campaign No color, no story
Advertiser OZZO company
Brand OZZO coloring posters

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PostedNovember 2017
Business SectorSubscribers Only
StorySubscribers Only
Media Type Direct Marketing
Creative Director Sv.....lav S....or Subscribers Only
Copywriter O..a Ru......eva Subscribers Only
Art Director T...r Am.....nov Subscribers Only
Illustrator D...na Pa.....nko Subscribers Only

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