Employment Service - "Would he be an acclaimed entrepreneur?"

Le Bureau Stockholm, Sweden

1705

Title	Would he be an acclaimed entrepreneur?
Brief	Five famous people in Sweden were "retouched" with a disability in order to post a controversial question. The images urged viewers to visit görplats.se, a website where they could learn more about hiring people with disabilities. The people depicted are Pär Svärdson, one of the biggest entrepreneurs in Sweden, Helénè Barnekow, CEO of Microsoft Sweden and Amelia Adamo, publisher of Sweden's biggest lifestyle magazine.
Agency	Le Bureau
Campaign	Imaginary disabilities
Advertiser	Arbetsförmedlingen - The Swedish Public Employment Service
Brand	Employment Service
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Posted	November 2019
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Print
AD/CD	Jo.....ne W...in An......and Subscribers Only
Executive Manager	G...af Se.....dt Subscribers Only
Digital Project Manager	J..n W....ik Subscribers Only
Copywriter	C...s Kj.....röm Subscribers Only
Final Art Work	M...i Er....on Subscribers Only
Product Manager	El.....th Ph.....on Subscribers Only
Campaign Manager	H...na .e V....er Subscribers Only
Campaign Manager	M....as E...la Subscribers Only