Share Foods Water, Musli Bars, Soap - "Share Share your Buy"

HeimatTBWA\

HeimatTBWA\ Berlin, Germany

Awards

14129

Brand: Share Foods Water, Musli Bars, Soap
Country: Germany

Advertiser: Share Foods GmbH

Title	Share Share your Buy
Brief	12% of the world’s population suffer from hunger. How can we transform our daily shopping routine into fully transparent help?We invented SHARE, a social brand based on the 1+1 principle: With every purchase of a SHARE product you donate a portion of food, soap or one day of water to a person in need. A unique code on every product lets you track your donation. The help is certified by the United Nations. SHARE was the biggest launch of a social brand in Germany and sold more than 1 Mio. products in the first 4 weeks.
Agency	HeimatTBWA\
Campaign	Share Share your Buy
Advertiser	Share Foods GmbH
Brand	Share Foods Water, Musli Bars, Soap
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Posted	November 2018
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