Title | ReArranged |
Brief | When celebrated conductor Sir Simon Rattle left the Berlin Philharmonic in 2018, the orchestra faced an unprecedented season with no chief conductor. To reassure the audience that this would not cause disorder or dissonance, the orchestra's home became the stage for a powerful artistic intervention. Its equipment was rearranged into bold sculptures that became the basis for an exhibition and a campaign. |
Agency | Scholz & Friends Berlin GmbH |
Campaign | ReArranged |
Advertiser | Berliner Philharmoniker |
Brand | Berlin Philharmonic |
Posted | November 2019 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Problem | Subscribers Only |
Media Type | Case Study |
Chief Creative Officer | Ma....as Sp.....ns Subscribers Only |
Executive Creative Director | O...er H....os Subscribers Only |
Executive Creative Director | R...rt K...se Subscribers Only |
Creative Director | P....pp W...r Subscribers Only |
Art Director | P....pp W...r Subscribers Only |
Art Director | P....ck P....er Subscribers Only |
Copywriter | F...x J..n Subscribers Only |
Photograph | He....rt Sc.....er Subscribers Only |
Account Manager | Y...ne H...t Subscribers Only |