Title | This Is Not a Game |
Title (original language) | Esto no es un juego |
Agency | VML Mexico |
Campaign | This is not a game |
Advertiser | Movistar |
Brand | Movistar |
Date of First Broadcast/Publication | 2024 / 4 |
Business Sector | Internet Service Providers |
Philosophy | In an effort to highlight the importance of a safe digital environment for online gamers, the campaign seeks to raise awareness of the risks associated with online gaming and promote the adoption of safe practices among gamers. |
Media Type | Branded Content |
Length | |
Production Company | Landia |
Advertising Manager | Paula Fernández |
Advertising Manager | Fernanda Pérez |
Advertising Manager | Karely Munarriz |
Advertising Manager | Judith Rangel |
Chief Creative Officer | Debbi Vandeven |
Executive Director | Lauren Lafranz |
Chief Creative Officer | Nino Goldberg |
Chief Creative Officer | Daniel Minaker |
Chief Creative Officer | Sebastian Tarazaga |
Operations | Facundo Palacios |
Chief Creative Officer | Olivia del Río |
Chief Executive Officer (CEO) | Hector Fernandez |
Chief Creative Officer | Luís “madruga” Enríquez |
Head of Art | Rodolfo Lopez |
Creative Director | Christian Santacruz |
Creative Director | Daniel De Leon |
Creative Director | Raul Pineda |
Art Director | Luis Paul Flores Galarza |
Copywriter | Miguel Ángel Bautista |
Art Director | Samuel Ríos y Valles |
Art Director | Jonathan Jiménez |
Copywriter | Pedro Germán López |
Account Director | Adriana Veytia |
Account Director | Alejandra Iturriaga |
Account Director | Claudio Pérez |
Production Manager | Violeta Lopez |
Agency Producer | Nadia Gonzalez |
Agency Producer | Darío Casso |
Production Manager | Isay 'Sayo' García |
Production Manager | Juan Manuel Saucedo |
Director | Lucas Shannon |
Executive Producer | Claudio Amoedo |
Executive Producer | Thomas Amoedo |
Production Manager | Mercedes Guereño |
Creative Team | Luciana Abramzon |
Producer | Julz Cruz |
Photographer | Agustin Claramount |
1st AC | Xavier Homs |
1st AC | Alvaro Barrera |
2nd AD | Luis Ibarlucea |
2nd AD | Andrea Guevara |
Line Producer | Rodrigo Cid |
Production Coordinator | Carla Azcoitia |
Production Manager | Ricardo Falcón |
Production Art Director | Celeste Alonso |
Costume | Julieta Sarrat |
Costume | Eliana Sarraf |
Make-Up Artist | Paulina Paez |
Casting | Gustavo Anselmi |
Casting | Marcos San Román |
Gaffer | Ernesto Rodríguez |
Steadicam | Kike Moncada |
Drone Operator | Daniel Villagómez |
SFX | Luis Ambríz |
VFX/Post Production | BDS |
Director Post Production | Eduardo Sánchez Molina |
Editor | Narf Álvarez |
Graphic Designer | Mateo Udon |
Animation | Narf Álvarez |
Colorist | Tomás Blasón |
Music / Sound Design | BDS Music |
Sound Engineer | Israel Jiménez |
Sound Engineer | David Fournier |