| Title | The World's First Comedy Show on WhatsApp |
| Brief | The brand teamed up with two of Germany’s best-known actors, Fahri Yardim and Christian Ulmen, known for their talent for improvisation. To target a young audience, WhatsApp was the chosen platform. But since it doesn't allow conventional advertising, the campaign became the world's first interactive comedy show on WhatsApp. In the story, Christian and Fahri fail to read the small print in their advertising contract – and are forced to try everything to avoid the promo jobs they're asked to do. |
| Agency | DDB Group Germany |
| Campaign | The World's First Comedy Show on WhatsApp |
| Advertiser | Telekom Deutschland GmbH |
| Brand | MagentaTV |
| Posted | November 2019 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Branded Content |
| Chief Creative Officer | D...is ..y Subscribers Only |
| Creative Managing Director | F...an R...r Subscribers Only |
| Executive Creative Director | K....en Ru.....eit Subscribers Only |
| Creative Director, Copywriter | D...is K...be Subscribers Only |
| Creative Director | M..k R..ke Subscribers Only |
| Senior Art Director | S...ia K..g Subscribers Only |
| Art Director | Do.....ue W...el Subscribers Only |
| Art Director | C...a San.......onso Subscribers Only |
| Copywriter | A..a R...ch Subscribers Only |
| Copywriter | M...tz F...ke Subscribers Only |
| Agency Producer | M...e ..n M...en Subscribers Only |
| Executive Director Client Services | K...in S....el Subscribers Only |
| Group Account Director | J....ne W...r Subscribers Only |
| Senior Account Manager | A....na G...e Subscribers Only |
| Social Media Director | F..n R...ig Subscribers Only |
| Senior Strategist | P....pp Ma.....dt Subscribers Only |
| Dialog Author | J...nn Bu....lz Subscribers Only |
| Photographer | J..s K..h Subscribers Only |
| Director | Ch.....an U...n Subscribers Only |
| Talent/Actors | Ch.....an U...n Subscribers Only |
| Talent/Actors | F...i Y...im Subscribers Only |
| Media Agency | E....iq G..H Subscribers Only |
| Media Agency | Mi.....re Subscribers Only |
| Production Company | S..p F...s Subscribers Only |