Title | The Last Quarter (st en) |
Title (original language) | Le dernier quart |
Brief | On the occasion of the 1st of October, International Day of Older Persons and the first day of the last quarter of the year, Petits Frères des Pauvres "hacked" the daily life of the French: removing the last quarter of a staircase, a football match, a magazine cover… A radio spot, influence, PR and social media section completed the system. |
Agency | Josiane |
Campaign | Le Dernier Quart |
Advertiser | Les Petits Frères des Pauvres |
Brand | Les Petits Frères des Pauvres |
Posted | January 2021 |
Business Sector | Subscribers Only |
Story | Subscribers Only |
Media Type | Digital |
Chief Executive Officer (CEO) | L....nt A...as Subscribers Only |
Strategy Director | R....ël C....YE L...NO Subscribers Only |
Art Director | M....ed ..i S...i Subscribers Only |
Art Director | L...s Ca.....ier Subscribers Only |
Art Director | I...na Le....et Subscribers Only |
Associate Art Director | L..a C...ut Subscribers Only |
Associate Art Director | ..y Sc....il Subscribers Only |
Copywriter | C....ent Rau.......Aimé Subscribers Only |
Account Manager | J...émy F....at Subscribers Only |
Account Manager | L...s M...i Subscribers Only |
Strategic Planner | C...a L....nt Subscribers Only |
Account Manager | V...or Qu....lo Subscribers Only |