Title | Blind job |
Agency | We Are Social |
Campaign | A job for me |
Advertiser | Association Valentin Haüy |
Brand | Association Valentin Haüy |
Date of First Broadcast/Publication | 2023 / 11 |
Business Sector | Disease Awareness, Support Groups & Associations |
Story | Socially-led creative agency, We Are Social France, has launched ‘A Job for Me’ campaign for the Valentin Haüy Association to expose the challenges faced in the workplace by blind or visually impaired individuals. The film is aired during European Disability Employment Week (November 20-26, 2023) which takes place this week. The ‘A Job for Me’ film created by We Are Social France uses humour to highlight the difficulties faced by visually impaired individuals when searching for work covering everything from non-adapted job advertisements to companies' reluctance to hire them. Today in France, 70%* of visually impaired individuals are unemployed - an alarming figure that illustrates the uphill battle faced by many individuals in finding employment. With this film, the Valentin Haüy association aims to raise awareness among the general public and recruitment companies so that real equal opportunities for employment can finally exist. The Valentin Haüy Association has been supporting visually impaired individuals for over 130 years to help them gain autonomy through accessible training or professional reintegration programs, offering real job prospect |
Media Type | Web Film |
Length | |
Managing Director | Vincent Reynaud-Lacroze |
Creative Director | Nicolas dumenil |
Copywriter | Charlotte Rouart |
Art Director | Renaud Arnaudet |
Group Account Director | Kim Przybyla |
Account Manager | Karyna Krasnosilska |
Senior Producer | Annabelle Claverie |
TV Production | Charlotte Beraud |
MOTION DESIGN | Jeremy Michel |
Production Studio | Hiersoir |