Brand Manager
at
Pony Malta
| Title | Pridelists |
| Brief | We created 6 playlists on Spotify, each one of them with more than 50 songs, organized by the color of their covers and not by their genre.Then, on the International LGBT+ Pride Day, we invited people to share one of the songs of each #Pridelists on Instagram stories, to display the Pride flag.Thousands of influencers, celebrities, music bands and people all over Latin America joined the movement against bullying, posting positive messages on one of the teen’s favorite social networks, from one of their favorite music platforms. |
| Agency | MullenLowe SSP3 Colombia |
| Campaign | Pridelists |
| Advertiser | AB Inbev |
| Brand | Pony Malta |
| Posted | January 2021 |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Digital |
| Chief Executive Officer (CEO) | Fr.....co S...er Subscribers Only |
| Chief Creative Officer | C...os A...es Ro.....ez M...oy Subscribers Only |
| Chief Operating Officer (COO) | J..n P...o G...ía Subscribers Only |
| Chief Innovation Officer | C...lo P...as Subscribers Only |
| Creative Director | Gu.....mo Si.....ue Subscribers Only |
| Creative Director | J...e P...o Subscribers Only |
| Art Director | j..n m...no Subscribers Only |
| Copywriter | Al.....ro C...vez Subscribers Only |
| Art Director | C...lo L....ño Subscribers Only |
| Editor | Al.....ro C...ón Subscribers Only |
| Sound Editor | C...lo M...na Subscribers Only |
| Account Director | An....ica D..az Subscribers Only |
| Account Executive | Mar........andra C...vo Subscribers Only |
| Account Executive | Jua.......tián A....alo Subscribers Only |
| Brand Manager | N....ia T...es Subscribers Only |
More Work
SEE ALLUsernames against Bullying
- BRAND:
- Pony Malta
- AGENCY:
- MullenLowe SSP3 Colombia