Aldo Ramírez Zerón
Regional Group Creative Director LATAM at Red Fuse /VML&YR
Mexico City, Mexico
Title#StillSpeakingUp Deeptruth
BriefIn 2019 we started #StillSpeakingUp by reactivating killed journalist's Twitter accounts so they could published the investigations that caused they murders.The most iconic of all those journalists due to the importance and recognition of his work was Javier Valdez, killed in 2017.In 2020, thanks to ultimate technology, we brought Javier Valdez back to speak to the president of Mexico in a video launched in the context of the day of the death (Día de Muertos), which is also the International Day against Impunity in crimes against Journalists.
Agency
Campaign #StillSpeakingUp
Advertiser Propuesta Civica AC
Brand Propuesta Civica AC

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