GABIE OSORIO Interview(s)
PHNX Jury Interview 2024
Why did you think it was important to join the PHNX jury this year?
For more exposure to other award giving bodies! I'm curious about the kind of entries i will encounter in PHNX.
What do you think of our hybrid jury, featuring creatives but also strategists, clients and people from all corners of the industry?
Feels like the judging will be a bit complicated knowing that people from many disciplines will see the work, but this will solidify the winning entries because it passed thru the hybrid jury. Universal truths and ideas make the best work anyways.
What do you think of the idea of free entry until the shortlist stage?
It offers more opportunities, it's very generous of you!
How would you define the perfect PHNX Awards winner?
Projects/Works that will make me say,
"I WISH I THOUGHT OF THAT!"
"HOW SIMPLE AND YET SO IMPACTFUL."
"THIS. CHANGES. EVERYTHING."
"I WISH I THOUGHT OF THAT!"
"HOW SIMPLE AND YET SO IMPACTFUL."
"THIS. CHANGES. EVERYTHING."
What is having the biggest impact on creative trends at the moment?
The battle between AI and Handmade.
Who would you nominate as your two or three “creatives of the year”?
Roman Olivarez
Abi Aquino
Abi Aquino
.