Title | Table |
Agency | Rethink Communications Inc. |
Campaign | Made to move |
Advertiser | IKEA |
Brand | IKEA |
Date of First Broadcast/Publication | 2024 / 6 |
Business Sector | Drugstores, Specialty Stores |
Philosophy | Montreal flats are notorious for their odd divisions, which make moving in even more challenging. There’s nothing more disappointing than not being able to move in your favorite pieces of furniture. |
Media Type | |
Chief Creative Officer | Aaron Starkman |
Chief Strategy Officer | Sean McDonald |
Executive Creative Director | Xavier Blais |
Creative Director | Jonathan Lavoie |
Creative Director | Nicolas Quintal |
Art Director | Mathieu Lacombe |
Copywriter | Charles Côté |
Copywriter | Aman Soin |
Head of Strategy | Pascal Routhier |
Strategist | Amy Delafontaine |
Studio | Frédérick Bailleul |
Account Management | Catherine Blouin-Mainville |
Account Management | Queenie See |
Account Management | Kiara Wilson |
Production | Edith Cayer |
Production | Éliane Chartier |
Production | April Haffenden |
Production Company | Shoot Studio |
Production Team | Sarah Tanguay |
Production Team | Carmen Elias |
Production Team | Virginie Houde-Briand |
Photographer | Philippe Richelet |
Retoucher | Audrée Desnoyers |
Production Assistant | Seb Miron |
Production Assistant | Raoul Fortier-Mercier |
Rigging | Alain Gonzalez |
Set Design | Cecile Vinez Styliste |
Director | Lucas Harrison Rupnik |
Editing Company | Post-Moderne |
Sound | Circonflex |
Media Agency | Carat |
Director of Marketing Communications | Jacqueline Wark |
Commercial Activity & Events Leader | Alicia Carrol |
Marketing Communications Specialist | Nadia Kassam |
Localization Specialist | Brock Tremblay |