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2024 LIA Award Winners
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- 40 years
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- Better on a Better Mobile Network
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- In Her Name
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- MullenLowe Global Rebrand
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- Pop Tarts: The First Edible Mascot
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- Renault 5 is back
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- Rice of Glory
- Rights Against the Right (case study)
- Roasts For Rivals
- Rob It To Get It
- Room for Everyone
- Samsung ThrowBack Deals
- Say Maaate to a Mate
- SECOND
- See My Name
- Sex Education Season 4
- Shot on Iphone 15
- Shot on iPhone 15 Pro Max: Chine New Year - Little Garlic
- Shot on iPhone. Usher. Apple Music Super Bowl LV Halftime Show
- SHT
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- Sounds of the Land
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- Sweden (not Switzerland)
- Sydney Opera House 50th Anniversary
- Technology with purpose
- Test Bético
- Thanks For Coke-Creating
- The 100th edition
- The Antiracist Bag
- The Art of Hack
- The Bigger Draw
- The Black Grammy
- The Boring Phone
- The Everyday Tactician
- The Female Field
- The First Index To Put A Price On Bias
- The First Speech
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- The Heart Surgeon’s Cookbook
- The Human Network
- The Last Barf Bag
- The Melanoma Law
- THE MISSING REVIEW
- The New President
- The Plastic Forecast
- The Public Diagnosis
- The Revived: The Olympic team of Ukrainian athletes who died during the war
- The Social Swap
- The Social Swap
- The Sound of Violence
- The Steamboat Willie Story
- The Unnoticeable Whopper
- This is an IKEA Store
- This Is Footy Country
- This is not a game
- Too late
- Touch
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- Translators
- Trust the Twist
- Try Galaxy Fold Experience
- TUGFO 2024
- Tutu Academy
- Twiggy Full Circle
- Uncle KFC
- Under My Skin
- Unhide The Price
- Unique Billboards
- Unsilence the Violence
- Up in Smoking
- Video Vinyl
- Vilnius
- Voice 2 Diabetes
- WASTECARE
- We Are Ayenda
- Wendy's Enters the Chat
- Winnie-the-Pooh: The Deforested Edition
- Women's Football
- WWF Save What You See
- YES OF CORSA!
- Yes, Couch!
- You Don't Know The Half Of It
Creative Strategy
ProtecTasbih. The World's First Sanitizing Prayer Beads
AGENCY:
Leo Burnett Jeddah
BRAND:
Saudia
CATEGORY:
Contextual Insight
AWARD:
Silver
ADVERTISER: Saudia Airlines