2013 Cannes Lions International Festival of Creativity Award Winners

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2013 Cannes Lions International Festival of Creativity - Gold Lion - Best Use Of Experiential Marketing In A Promotional Campaign
Promo & Activation

The Ant Rally

AGENCY: BBDO Group Germany
BRAND: WWF
CATEGORY: Best Use Of Experiential Marketing In A Promotional Campaign
AWARD: Gold Lion
ADVERTISER: WWF International

2013 Cannes Lions International Festival of Creativity - Gold Lion - Best Use Of Experiential Marketing In A Promotional Campaign
2013 Cannes Lions International Festival of Creativity - Silver Lion - Best Use Of Experiential Marketing In A Promotional Campaign
Promo & Activation

Demand Equal Pay

AGENCY: DDB Group Aotearoa
BRAND: YWCA
CATEGORY: Best Use Of Experiential Marketing In A Promotional Campaign
AWARD: Silver Lion
ADVERTISER: YWCA

2013 Cannes Lions International Festival of Creativity - Silver Lion - Best Use Of Experiential Marketing In A Promotional Campaign
Promo & Activation

Driving Dogs

AGENCY: FCB New Zealand
BRAND: MINI/SPCA
CATEGORY: Best Use Of Experiential Marketing In A Promotional Campaign
AWARD: Silver Lion
ADVERTISER: MINI/SPCA

2013 Cannes Lions International Festival of Creativity - Silver Lion - Best Use Of Experiential Marketing In A Promotional Campaign
Promo & Activation

Hot Wheels For Real

AGENCY: The Many
BRAND: Hot Wheels
CATEGORY: Best Use Of Experiential Marketing In A Promotional Campaign
AWARD: Silver Lion
ADVERTISER: Mattel, Inc.

2013 Cannes Lions International Festival of Creativity - Bronze Lion - Best Use Of Experiential Marketing In A Promotional Campaign
2013 Cannes Lions International Festival of Creativity - Bronze Lion - Best Use Of Experiential Marketing In A Promotional Campaign
Promo & Activation

Fastline

AGENCY: M&C Saatchi
BRAND: Fastweb
CATEGORY: Best Use Of Experiential Marketing In A Promotional Campaign
AWARD: Bronze Lion
ADVERTISER: Fastweb