2013 Cannes Lions International Festival of Creativity Award Winners

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2013 Cannes Lions International Festival of Creativity - Gold Lion - Social Media & Viral Marketing
Direct

Dumb Ways to Die

AGENCY: McCann Melbourne
BRAND: Metro Trains
CATEGORY: Social Media & Viral Marketing
AWARD: Gold Lion
ADVERTISER: Metro Trains

2013 Cannes Lions International Festival of Creativity - Silver Lion - Social Media & Viral Marketing
Direct

Driving Dogs

AGENCY: FCB New Zealand
BRAND: MINI/SPCA
CATEGORY: Social Media & Viral Marketing
AWARD: Silver Lion
ADVERTISER: MINI/SPCA

2013 Cannes Lions International Festival of Creativity - Silver Lion - Social Media & Viral Marketing
Direct

Dove Real Beauty Sketches

AGENCY: .
BRAND: Dove
CATEGORY: Social Media & Viral Marketing
AWARD: Silver Lion
ADVERTISER: Unilever

2013 Cannes Lions International Festival of Creativity - Silver Lion - Social Media & Viral Marketing
Direct

The Oreo Blackout Tweet

AGENCY: 360i
BRAND: Oreo
CATEGORY: Social Media & Viral Marketing
AWARD: Silver Lion
ADVERTISER: Mondelez International

2013 Cannes Lions International Festival of Creativity - Silver Lion - Social Media & Viral Marketing
Direct

Facebook 1914

AGENCY: DDB Paris
BRAND: Musée de la Grande Guerre
CATEGORY: Social Media & Viral Marketing
AWARD: Silver Lion
ADVERTISER: Musée de la Grande Guerre

2013 Cannes Lions International Festival of Creativity - Bronze Lion - Social Media & Viral Marketing
Direct

Immortal Fans

AGENCY: .
BRAND: Sport Club do Recife
CATEGORY: Social Media & Viral Marketing
AWARD: Bronze Lion
ADVERTISER: Sport Club do Recife

2013 Cannes Lions International Festival of Creativity - Gold Lion - Social Media & Viral Marketing