2015 Cannes Lions International Festival of Creativity Award Winners
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Cardboard
AGENCY:
Google Creative Labs
BRAND:
Google
CATEGORY:
Innovative Technology for Mobile
AWARD:
Grand Prix
Introducing Clever Buoy - An Idea by Optus
AGENCY:
M&C Saatchi
BRAND:
Optus
CATEGORY:
Activation by Location
AWARD:
Gold Lion
ADVERTISER: Optus Pty. Ltd.
The Pursuit by Equinox
AGENCY:
R/GA
BRAND:
Equinox
CATEGORY:
Networked Mobile Technology
AWARD:
Gold Lion
ADVERTISER: Equinox Fitness Clubs
The Pursuit by Equinox
AGENCY:
R/GA
BRAND:
Equinox
CATEGORY:
Networked Mobile Technology
AWARD:
Gold Lion
ADVERTISER: Equinox Fitness Clubs
Unforgotten (Case Film)
AGENCY:
FCB Chicago
BRAND:
Illinois Council Against Handgun Violence
CATEGORY:
User Experience
AWARD:
Gold Lion
ADVERTISER: Illinois Council Against Handgun Violence
Makeup Genius
AGENCY:
McCann Paris
BRAND:
L'Oréal
CATEGORY:
Use of Mobile Marketing
AWARD:
Gold Lion
Makeup Genius
AGENCY:
McCann Paris
BRAND:
L'Oréal
CATEGORY:
Augmented Mobile Experience
AWARD:
Gold Lion
The Ice Bucket Challenge
BRAND:
The ALS Association
CATEGORY:
Use of Co-Creation & User Generated Content
AWARD:
Gold Lion
ADVERTISER: The ALS Association
The Unforgotten
AGENCY:
FCB Chicago
BRAND:
Illinois Council Against Handgun Violence
CATEGORY:
User Experience
AWARD:
Gold Lion
ADVERTISER: Illinois Council Against Handgun Violence
Ea Sports Madden Giferator: An Art, Copy & Code Project With Google
AGENCY:
Grow Interactive
BRAND:
Madden Giferator
CATEGORY:
Response/Real-Time Activity
AWARD:
Gold Lion
ADVERTISER: Ea Sports
The Fun Queue
AGENCY:
Shout Advertising
BRAND:
Liseberg
CATEGORY:
Games: Media, Entertainment and Leisure
AWARD:
Silver Lion
ADVERTISER: Liseberg Amusement Park
#SpringIsWeird
AGENCY:
Wieden + Kennedy
BRAND:
Gap
CATEGORY:
Content
AWARD:
Silver Lion
ADVERTISER: Gap Inc.
Look At Me
AGENCY:
WCRS
BRAND:
Women's Aid
CATEGORY:
Utility
AWARD:
Silver Lion
ADVERTISER: Women's Aid
The Pursuit by Equinox
AGENCY:
R/GA
BRAND:
Equinox
CATEGORY:
Use of Data/Insight
AWARD:
Silver Lion
ADVERTISER: Equinox Fitness Clubs
PhoneAddress™
AGENCY:
DDB Brussels
BRAND:
Base
CATEGORY:
Services
AWARD:
Silver Lion
Makeup Genius
AGENCY:
McCann Paris
BRAND:
L'Oréal
CATEGORY:
Use of New Technology in a Direct Marketing Campaign
AWARD:
Silver Lion
Makeup Genius
AGENCY:
McCann Paris
BRAND:
L'Oréal
CATEGORY:
Products
AWARD:
Silver Lion
Makeup Genius
AGENCY:
McCann Paris
BRAND:
L'Oréal
CATEGORY:
Products
AWARD:
Silver Lion
Makeup Genius
AGENCY:
McCann Paris
BRAND:
L'Oréal
CATEGORY:
Fast Moving Consumer Goods
AWARD:
Silver Lion
Hammerhead
AGENCY:
R/GA
BRAND:
Hammerhead
CATEGORY:
User Experience
AWARD:
Silver Lion
ADVERTISER: Hammerhead Navigation
