2017 Cannes Lions International Festival of Creativity Award Winners

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2017 Cannes Lions International Festival of Creativity - Grand Prix - Creative Data Collection & Research
Creative Data Lion

Care counts

AGENCY: Digitas
BRAND: Whirlpool
CATEGORY: Creative Data Collection & Research
AWARD: Grand Prix
ADVERTISER: Whirlpool Corporation

2017 Cannes Lions International Festival of Creativity - Grand Prix - Creative Data Collection & Research
Creative Data Lion

Care counts

AGENCY: Digitas
BRAND: Whirlpool
CATEGORY: Creative Data Collection & Research
AWARD: Grand Prix
ADVERTISER: Whirlpool Corporation

2017 Cannes Lions International Festival of Creativity - Grand Prix - Integration of Technology in Daily Life
Product Design

Payphone Bank

AGENCY: VML Grey Colombia
BRAND: TIGO-UNE
CATEGORY: Integration of Technology in Daily Life
AWARD: Grand Prix
ADVERTISER: TIGO-UNE

2017 Cannes Lions International Festival of Creativity - Grand Prix - Production of Exclusive Artist Content in Partnership with a Brand
2017 Cannes Lions International Festival of Creativity - Gold Lion - Live Advertising and Events
Outdoor

Heineken - The Cliché

AGENCY: Publicis Brasil Comunicação
BRAND: Heineken
CATEGORY: Live Advertising and Events
AWARD: Gold Lion
ADVERTISER: Heineken

2017 Cannes Lions International Festival of Creativity - Gold Lion - Glass Lion
Glass Lion

Gender Violence

AGENCY: Nómades
BRAND: Tecate Beer
CATEGORY: Glass Lion
AWARD: Gold Lion
ADVERTISER: Heineken

2017 Cannes Lions International Festival of Creativity - Gold Lion - Fundraising
Health and Wellness

The World's Biggest Asshole

AGENCY: The Martin Agency
BRAND: Donate Life
CATEGORY: Fundraising
AWARD: Gold Lion
ADVERTISER: Donate Life

2017 Cannes Lions International Festival of Creativity - Gold Lion - Use of Original Music
Film Craft

Kenzo World Eau de Parfum by Spike Jonze

BRAND: Kenzo
CATEGORY: Use of Original Music
AWARD: Gold Lion
ADVERTISER: Kenzo

2017 Cannes Lions International Festival of Creativity - Gold Lion - Research, Data Analytics & Insight Generation
PR

Care counts

AGENCY: Digitas
BRAND: Whirlpool
CATEGORY: Research, Data Analytics & Insight Generation
AWARD: Gold Lion
ADVERTISER: Whirlpool Corporation

2017 Cannes Lions International Festival of Creativity - Gold Lion - Online: Fiction under 15 minutes
Entertainment

Evan

AGENCY: BBDO New York
BRAND: Sandy Hook Promise
CATEGORY: Online: Fiction under 15 minutes
AWARD: Gold Lion
ADVERTISER: Sandy Hook Promise

2017 Cannes Lions International Festival of Creativity - Gold Lion - Use of Licensed / Adapted Music
Film Craft

Merry Christmas from Syria

AGENCY: Duval Guillaume
BRAND: Red Cross
CATEGORY: Use of Licensed / Adapted Music
AWARD: Gold Lion
ADVERTISER: Red Cross

2017 Cannes Lions International Festival of Creativity - Gold Lion - Promotional Item Design
Design

IKEA: Cook This Page

AGENCY: Leo Burnett Toronto
BRAND: IKEA Canada
CATEGORY: Promotional Item Design
AWARD: Gold Lion
ADVERTISER: IKEA

2017 Cannes Lions International Festival of Creativity - Gold Lion - Fundraising
Health and Wellness

World's Biggest Asshole

AGENCY: The Martin Agency
BRAND: Donate Life
CATEGORY: Fundraising
AWARD: Gold Lion
ADVERTISER: Donate Life

2017 Cannes Lions International Festival of Creativity - Gold Lion - Social Video
Cyber Lions

All That We Share (180s)

AGENCY: &Co. / NoA
BRAND: TV2
CATEGORY: Social Video
AWARD: Gold Lion
ADVERTISER: TV2

2017 Cannes Lions International Festival of Creativity - Gold Lion - Fundraising
Health and Wellness

SickKids VS: Undeniable (120s)

AGENCY: Cossette
BRAND: SickKids Foundation
CATEGORY: Fundraising
AWARD: Gold Lion
ADVERTISER: SickKids Foundation

2017 Cannes Lions International Festival of Creativity - Gold Lion - TV & VOD: Fiction under 15 minutes
Entertainment

Label of Love

AGENCY: ROSA PARIS
BRAND: Monoprix
CATEGORY: TV & VOD: Fiction under 15 minutes
AWARD: Gold Lion
ADVERTISER: Monoprix

2017 Cannes Lions International Festival of Creativity - Gold Lion - Real-Time Response
Cyber Lions

Break the Game

AGENCY: Droga5
BRAND: Under Armour
CATEGORY: Real-Time Response
AWARD: Gold Lion
ADVERTISER: Under Armour

2017 Cannes Lions International Festival of Creativity - Gold Lion - Healthcare & Wellbeing
PR

Savlon Healthy Hands Chalk Sticks

AGENCY: Ogilvy India
BRAND: Salvon
CATEGORY: Healthcare & Wellbeing
AWARD: Gold Lion
ADVERTISER: ITC

2017 Cannes Lions International Festival of Creativity - Gold Lion - Healthcare & Wellbeing
PR

Savlon Healthy Hands Chalk Sticks

AGENCY: Ogilvy India
BRAND: Salvon
CATEGORY: Healthcare & Wellbeing
AWARD: Gold Lion
ADVERTISER: ITC

2017 Cannes Lions International Festival of Creativity - Gold Lion - Use of Technology
Promo & Activation

Payphone Bank

AGENCY: VML Grey Colombia
BRAND: TIGO-UNE
CATEGORY: Use of Technology
AWARD: Gold Lion
ADVERTISER: TIGO-UNE