2023 Cannes Lions International Festival of Creativity Award Winners

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2023 Cannes Lions International Festival of Creativity - Grand Prix - Audio-visual Content
Entertainment for Gaming

Clash From The Past

AGENCY: Wieden + Kennedy
BRAND: Clash of Clans
CATEGORY: Audio-visual Content
AWARD: Grand Prix
ADVERTISER: CLASH OF CLANS

2023 Cannes Lions International Festival of Creativity - Grand Prix - 360 Integrated Brand Experience
Entertainment

Clash From The Past

AGENCY: Wieden + Kennedy
BRAND: Clash of Clans
CATEGORY: 360 Integrated Brand Experience
AWARD: Grand Prix
ADVERTISER: CLASH OF CLANS

2023 Cannes Lions International Festival of Creativity - Grand Prix - Targeting, Insights & Personalisation
Creative Business Transformation

ADLaM

AGENCY: McCann New York
BRAND: Microsoft
CATEGORY: Targeting, Insights & Personalisation
AWARD: Grand Prix
ADVERTISER: MICROSOFT

2023 Cannes Lions International Festival of Creativity - Grand Prix - Patient Engagement
Pharma

Scrolling Therapy (50s)

AGENCY: DENTSU CREATIVE Argentina
BRAND: Eurofarma
CATEGORY: Patient Engagement
AWARD: Grand Prix
ADVERTISER: EUROFARMA

2023 Cannes Lions International Festival of Creativity - Grand Prix - Decent Work and Economic Growth
Sustainable Development Goals

Where to Settle

AGENCY: McCann Poland
BRAND: Mastercard
CATEGORY: Decent Work and Economic Growth
AWARD: Grand Prix
ADVERTISER: MASTERCARD

2023 Cannes Lions International Festival of Creativity - Gold Lion - Script
Radio & Audio

Dr. Rick Will See you Now

AGENCY: Havas Boston
BRAND: PROGRESSIVE INSURANCE
CATEGORY: Script
AWARD: Gold Lion
ADVERTISER: PROGRESSIVE INSURANCE

2023 Cannes Lions International Festival of Creativity - Gold Lion - Food & Drink
Creative Commerce

Lunchables/Lunchabuilds

AGENCY: Goodby Silverstein & Partners
BRAND: LUNCHABLES
CATEGORY: Food & Drink
AWARD: Gold Lion
ADVERTISER: LUNCHABLES

2023 Cannes Lions International Festival of Creativity - Gold Lion - Healthcare
Brand Experience & Activation

See My Skin

AGENCY: Edelman Worldwide
BRAND: VASELINE
CATEGORY: Healthcare
AWARD: Gold Lion
ADVERTISER: VASELINE

2023 Cannes Lions International Festival of Creativity - Grand Prix - Audience Targeting / Engagement Strategies
Social

Welcome to Flipvertising

AGENCY: Clemenger
BRAND: SAMSUNG
CATEGORY: Audience Targeting / Engagement Strategies
AWARD: Grand Prix
ADVERTISER: SAMSUNG

2023 Cannes Lions International Festival of Creativity - Gold Lion - Consumer Services / Business to Business
Social

NXT LVL

AGENCY: FCB Canada
BRAND: BANK OF MONTREAL
CATEGORY: Consumer Services / Business to Business
AWARD: Gold Lion
ADVERTISER: BANK OF MONTREAL

2023 Cannes Lions International Festival of Creativity - Gold Lion - Customer Acquisition & Retention
Creative Commerce

NXT LVL

AGENCY: FCB Canada
BRAND: BANK OF MONTREAL
CATEGORY: Customer Acquisition & Retention
AWARD: Gold Lion
ADVERTISER: BANK OF MONTREAL

2023 Cannes Lions International Festival of Creativity - Gold Lion - Promotional Items & Printed Media
Outdoor

FitChix

AGENCY: VML Melbourne
BRAND: HONEST EGGS CO.
CATEGORY: Promotional Items & Printed Media
AWARD: Gold Lion
ADVERTISER: HONEST EGGS CO.

2023 Cannes Lions International Festival of Creativity - Gold Lion - Brand Integration for Games
Entertainment for Gaming

Los Santos +3ºc

AGENCY: VML
BRAND: GREENPEACE
CATEGORY: Brand Integration for Games
AWARD: Gold Lion
ADVERTISER: GREENPEACE

2023 Cannes Lions International Festival of Creativity - Gold Lion - Use of Radio or Audio as a Medium
Radio & Audio

Missing Matoaka

AGENCY: BBDO Canada
BRAND: MUSKRAT MAGAZINE
CATEGORY: Use of Radio or Audio as a Medium
AWARD: Gold Lion
ADVERTISER: MUSKRAT MAGAZINE

2023 Cannes Lions International Festival of Creativity - Gold Lion - Cultural Insight
Brand Experience & Activation

Heaven Fish

AGENCY: Ogilvy
BRAND: REGAL SPRING
CATEGORY: Cultural Insight
AWARD: Gold Lion
ADVERTISER: REGAL SPRING

2023 Cannes Lions International Festival of Creativity - Gold Lion - Use of Gaming / Streaming Platforms
Entertainment for Gaming

Fighting to Remember

AGENCY: McCann Tel Aviv
BRAND: ZIKARON BASLON
CATEGORY: Use of Gaming / Streaming Platforms
AWARD: Gold Lion
ADVERTISER: ZIKARON BASLON

2023 Cannes Lions International Festival of Creativity - Gold Lion - Brand & Communications Design
Industry Craft

My Japan Railway

AGENCY: Dentsu Inc.
BRAND: JR GROUP
CATEGORY: Brand & Communications Design
AWARD: Gold Lion
ADVERTISER: JR GROUP

2023 Cannes Lions International Festival of Creativity - Gold Lion - Sponsorship & Brand Partnership
PR

Where to Settle

AGENCY: McCann Poland
BRAND: MASTERCARD
CATEGORY: Sponsorship & Brand Partnership
AWARD: Gold Lion
ADVERTISER: MASTERCARD

2023 Cannes Lions International Festival of Creativity - Titanium Lion - Titanium
Dan Wieden Titanium

Where to Settle

AGENCY: McCann Poland
BRAND: MASTERCARD
CATEGORY: Titanium
AWARD: Titanium Lion
ADVERTISER: MASTERCARD

2023 Cannes Lions International Festival of Creativity - Gold Lion - Targeting & Engagement
Creative B2B

Certified Human

AGENCY: Dentsu Creative
BRAND: INTEL
CATEGORY: Targeting & Engagement
AWARD: Gold Lion
ADVERTISER: INTEL