2020 The One Show Award Winners
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Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Innovation in Design
AWARD:
Best of Design
ADVERTISER: Microsoft XBOX
An Empowering Partnership
AGENCY:
McCann New York
BRAND:
Microsoft
CATEGORY:
Penta Pencil
AWARD:
Penta Pencil
ADVERTISER: Microsoft
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Innovation in Experiential
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Innovation in Health & Wellness
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Innovation in Branded Entertainment
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Brand Transformation
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Games / Digital & Physical
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Non-traditional & Guerrilla Marketing
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Innovation in Design
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Products
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Physical Product
AWARD:
Gold
ADVERTISER: Microsoft XBOX
Generation Lockdown
AGENCY:
McCann New York
BRAND:
March for Our Lives
CATEGORY:
Short Form Video / Single
AWARD:
Gold
ADVERTISER: March for Our Lives
Generation Lockdown
AGENCY:
McCann New York
BRAND:
March for Our Lives
CATEGORY:
Online-only Video / Single
AWARD:
Gold
ADVERTISER: March for Our Lives
Generation Lockdown
AGENCY:
McCann New York
BRAND:
March for Our Lives
CATEGORY:
Experiential / Live Events
AWARD:
Gold
ADVERTISER: March for Our Lives
Generation Lockdown
AGENCY:
McCann New York
BRAND:
March for Our Lives
CATEGORY:
Online Films & Video / Long Form - Single
AWARD:
Gold
ADVERTISER: March for Our Lives
Generation Lockdown
AGENCY:
McCann New York
BRAND:
March for Our Lives
CATEGORY:
Television & VOD / Long Form - Single
AWARD:
Gold
ADVERTISER: March for Our Lives
Generation Lockdown
AGENCY:
McCann New York
BRAND:
March for Our Lives
CATEGORY:
Under 100K Budget
AWARD:
Gold
ADVERTISER: March for Our Lives
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Reputation Management
AWARD:
Silver
ADVERTISER: Microsoft XBOX
Changing the game
AGENCY:
McCann New York
BRAND:
XBOX
CATEGORY:
Branding / Branded Item
AWARD:
Silver
ADVERTISER: Microsoft XBOX
Generation Lockdown
AGENCY:
McCann New York
BRAND:
March for Our Lives
CATEGORY:
Digital & Online / Social Media Post - Single
AWARD:
Silver
ADVERTISER: March for Our Lives
