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2020 The One Show Award Winners
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- Branded Entertainment
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- Best of Experiential & Immersive
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- Bronze
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- Winner - Two Gold Pencils, One Bronze Pencil, Two Awards of Merit
- Argentina
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- Spain
- Sweden
- Switzerland
- Thailand
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- United Arab Emirates
- United Kingdom
- United States
- ., São Paulo
- 72andSunny, Los Angeles
- 72andSunny, Brooklyn
- 303 MullenLowe, Sydney
- Accenture Song (formerly Kolle Rebbe), Hamburg
- Accenture Song DK, Copenhagen
- adam&eveDDB, London
- Africa, São Paulo
- AKQA Belgium, Groot-Bijgaarden
- AKQA, São Paulo
- AlmapBBDO, São Paulo
- AMV BBDO, London
- Anonymous Content, Los Angeles
- antoni GmbH, Berlin
- Apple, Cupertino
- Area 23, An IPG Health Company, New York
- Arnold Worldwide NY, New York
- Arnold, Boston
- Artplan, São Paulo
- Aviation Gin
- BBC Corporate Creative Services, London
- BBDO Bangkok
- BBDO Belgium, Bruxelles
- BBDO Canada, Toronto
- BBDO New York
- Bensimon Byrne, Toronto
- BETC HAVAS, São Paulo
- BETC Paris, Pantin
- BUCK + TBWA\Media Arts Lab
- Carmichael Lynch, Minneapolis
- Casanova McCann
- Cheil China, Beijing
- Cheil Hong Kong
- Cheil London
- Cheil Worldwide, Seoul
- Chobani Creative
- Clemenger BBDO Melbourne
- Clemenger BBDO Sydney, Walsh Bay
- CLM BBDO, Boulogne Billancourt
- Colenso BBDO Auckland
- Contrapunto BBDO Madrid
- DAVID, Madrid
- DAVID, Miami
- DAVID, São Paulo
- DDB Chicago
- DDB Group Aotearoa, Auckland
- DDB Mudra, Mumbai
- DDB Paris
- DDB Sydney, Ultimo
- Dentsu Creative, Amsterdam
- DENTSU CREATIVE, Paris
- Dentsu Inc., Tokyo
- Dentsu Webchutney, Gurugram
- DentsuBos, Toronto
- Digitas, Chicago
- Droga5, London
- Droga5, New York
- Edelman Worldwide, New York
- Epoch Films, New York
- Established, New York
- Fahrenheit DDB, Lima
- FCB Canada, Toronto
- FCB Chicago
- FCB Health Network
- FCB India Group, Gurugram
- FCB Interface, Mumbai
- FCB London
- FCB/SIX, New York
- Forsman & Bodenfors Göteborg
- Giant Spoon, Los Angeles
- Goodby Silverstein & Partners, San Francisco
- Grey Midwest, Cincinnati
- Grey New York
- GREY Tokyo
- Grey Worldwide, Kuala Lumpur
- GSD&M, Austin
- Happiness Brussels, an FCB Alliance, Bruxelles
- Havas Madrid
- HeimatTBWA\, Berlin
- Herezie, Paris
- Highdive, Chicago
- Ho Communication, Shanghai
- Huge, Brooklyn
- Impact BBDO, Dubai
- Ingo, Stockholm
- INNOCEAN USA, Huntington Beach
- Innocean Worlwide Berlin
- Instinct, Moscow
- Isobar México, Mexico City
- JOAN Creative, New York
- Jones Knowles Ritchie (JKR), London
- Jung von Matt / Fleet, Berlin
- Jung von Matt, Hamburg
- Jung von Matt/Limmat Werbeagentur AG, Zürich
- Juniper Park\TBWA, Toronto
- Leo Burnett Chicago
- Leo Burnett Israel, Bnei Brak
- Leo Burnett Madrid
- Marcel, Paris
- McCann London
- McCann Manchester, Macclesfield
- McCann New York
- McCann Paris, Neuilly sur Cedex
- McCann Tel Aviv, Tel-Aviv-Yafo
- McCann Worldgroup, Europe, London
- McCann XBC, New York
- MoJo Supermarket, New York
- Mother London, London
- MullenLowe Group Colombia, Bogotá
- MullenLowe Group Singapore
- MullenLowe U.S., Boston
- No Fixed Address, Toronto
- Observatory Marketing, Los Angeles
- Officer & Gentleman, Madrid
- Ogilvy Chicago
- Ogilvy China, Shanghai
- Ogilvy Germany, Frankfurt am Main
- Ogilvy Hong Kong
- Ogilvy India, Gurgaon
- Ogilvy London
- Ogilvy Singapore
- Ogilvy South Africa, Bryanston
- Park Pictures
- Park Pictures, London
- Publicis Italy, Milan
- Rafineri, Istanbul
- RBK Communication, Stockholm
- Rethink Communications Inc., Montreal
- Rethink Communications Inc., Toronto
- Rothco, part of Accenture Song, Dublin 7
- Saatchi & Saatchi Wellness, New York
- Saatchi & Saatchi, New York
- Scholz & Friends, Hamburg
- Serviceplan Group, Munich
- SID LEE MONTREAL
- Sid Lee, Toronto
- Special Group, Auckland
- Superunion, London
- Suprematika, Moscow
- TAXI Toronto
- TBWA\Chiat\Day New York
- TBWA\HAKUHODO, Tokyo
- TBWA\Hunt\Lascaris Johannesburg
- TBWA\Media Arts Lab London
- TBWA\Media Arts Lab, Los Angeles
- TBWA\PARIS, Boulogne-Billancourt
- TBWA\Switzerland AG, Zurich
- The Big Family Table, Los Angeles
- The Martin Agency, Richmond
- UITCH ISCRATCH, Copenhagen
- Venables Bell + Partners, San Francisco
- VML Ogilvy Japan, Tokyo
- Voskhod, Ekaterinburg
- We Believers, New York
- Weber Shandwick Worldwide, New York
- Who Wot Why, London
- Wieden + Kennedy, New York
- Wieden + Kennedy, Portland
- Wieden + Kennedy, São Paulo
- Wieden + Kennedy, Shanghai
- Wunderman Buenos Aires
- Wunderman Thompson UK, London
- Yellow Shoes, Orlando
- Zambezi, Venice
- Zulu Alpha Kilo, Toronto
- AB Inbev
- Aguila Beer
- Allied Irish Bank
- Alpargatas
- Alzheimer's Society
- Amazon.com, Inc.
- Amnesty International
- Ancestry
- Apple
- Apple Inc.
- Aspen Institute
- BBC
- BMW
- BT
- Bank Schwaebisch
- Beats by Dre
- Berliner Philharmoniker
- Black & Abroad
- Brita
- Burger King
- Bushe
- Canadian Women's Foundation
- Carrefour
- Casey House
- Charité
- Chobani, Inc.
- City lodge hotel group
- Coca-Cola Company
- College Music
- Columbia Journalism Review
- Continental foods
- Courtney Tulloch
- Creatable & Code Like A Girl
- DB Breweries Ltd.
- Dagoma
- Daimler AG
- Daughters of the Evolution
- Deaf 911 Mobile App
- Deutsche Bahn
- Diageo
- Diesel
- Doconomy
- Donate Life California
- Dot Incorporation
- Dozhd TV Channel
- East West Supermarket
- Emart
- Essity
- Etna
- Ezaki Glico Co., Ltd.
- FOXTEL
- FocusFilm Media
- Frito Lay
- General Motors Corp.
- Getty Images
- GiveHerABreak
- Google AI / Canadian Down Syndrome Society
- Groupe l’Oréal
- Grupo Modelo
- HBO
- HBO / AB-Inbev
- Help For Heroes
- Hewlett-Packard
- Highways England
- Hokkoku Shimbun, Inc.
- HomePro
- Hulu
- IBM
- IKEA
- Illinois Council Against Handgun Violence
- Initiative Offene Gesellschaft e.V. + Falling Walls Foundation
- JFOODO
- JPTTA
- Joan Creative
- John Lewis
- Johnson & Johnson
- KFC Corporation
- Kraft Heinz
- K’s Galleries – a Vilko Project
- Lacoste
- Leica Camera AG
- Leroy Merlin
- Lion
- Loterías Y Apuestas Del Estado
- Lotto New Zealand
- Lufthansa
- LÖSEV
- METER Group
- March for Our Lives
- Marie Claire
- Mars, Inc.
- Marussia Beverages BV
- MasterCard International
- McDonald's
- Microsoft
- Microsoft XBOX
- MillerCoors LLC
- Ministerio de transporte y obras publicas
- Minnesota Twins
- Mondelez International
- Monica Lewinsky / Anti-Bullying
- Mori Building Co Ltd
- Mumbai Police
- NDR Elbphilharmonie Orchester
- National Geographic
- Nestlé Purina PetCare
- New York Lottery
- New lives
- Nike
- Nissan Motor Corp.
- None
- Nordstrom
- Notpla Limited
- PFLAG
- PayPal
- Penguin Books
- PepsiCo Inc.
- Perfetti Van Melle
- Pernod Ricard
- Pernod-Ricard
- Petz
- Plaza Vea
- Popeyes
- PornHub
- Pringles
- Procter & Gamble
- Progressive
- Puma
- RIT Foundation
- Red Cross
- Reebok
- Regent Park School of Music
- RepresentUs
- Rolling Stone Magazine
- S.C. JOHNSON
- Salvador Dali Museum, Inc.
- Samsung
- Sandy Hook Promise
- Santander
- Sara Lee
- Save Our Libraries
- Schweizerische Bundesbahnen (SBB)
- Shiseido
- SickKids Foundation
- Sivantos
- Skyn Condoms
- Son de Miel
- Sony
- Sport Magazine
- Spotify
- State of the Arts
- Surfers Against Sewage
- Swiggy
- Système U
- TA2 Sound + Music
- THE WASTE MANAGEMENT COALITION
- Telefónica Móviles
- The Big Issue
- The Canadian Centre for Child Protection
- The Cultural Heirs (“die kulturellen Erben”)
- The Female Company
- The Museum at the JFK Library
- The New York Times Company
- The Royal Canadian Legion
- The Times of India
- The learning corp
- Thinx
- Tiger Brands
- Tinder
- Tourism New Zealand
- UNESCO
- Ubisoft
- Unilever
- United Way
- Verizon
- Vision zero project (city of montreal)
- Volkswagen Group
- Volvo
- Voo
- WWF
- Walt Disney World
- Wavio
- Wildaid
- Xfinity
- 100 Pipers
- 46664/Coca-Cola
- 50th Anniversary of the Apollo 11 Mission
- AIB
- Aguila Beer
- Air Effects, SmallSpace, Fabric Refresher, CAR, Plug
- Air Max
- Alpargatas
- Alzheimer's Society, UK
- Amazon
- Amazon.com
- Amnesty International
- Ancestry
- Android
- Apple
- Apple TV+
- Apple, Inc.
- Aspen Institute
- Audi
- Aviation Gin
- BBC
- BBC 2
- BMW
- BT Sports
- Basket mag
- Beats by Dre
- Berlin Philharmonic
- Black & Abroad
- Black Titanium
- Brazilian Red Cross
- Brita
- Bud Light
- Burger King
- Bushe Cafe Network
- Canadian Women's Foundation
- Carrefour
- Casey House
- Charité
- Chobani
- Chupa Chups
- City Lodge Hotel
- College Music
- Columbia Journalism Review
- Corona
- Courtney Tulloch
- Creatable & Code Like A Girl
- DB Breweries
- Dagoma
- Daughters of the Evolution
- Deaf 911 Mobile App
- Deutsche Bahn
- Diesel
- Doconomy
- Donate Life California
- Doom
- Doritos
- Dot Incorporation
- Dove Men+Care
- Dozhd TV
- East West Supermarket
- Etna
- Ezaki Glico
- Flying Blue
- FocusFilm Media
- Foxtel
- Game of Thrones
- Getty Images
- GiveHerABreak
- Glade
- Google AI / Canadian Down Syndrome Society
- Guinness
- HBO / Bud Light
- HP
- Heinz Ketchup
- Help for Heroes
- Highways England
- HomePro
- House Financing Bank Schwaebisch Hall
- Hulu
- Hyundai
- IBM
- IKEA
- IKEA platform for free ready-made interior design
- Illinois Council Against Handgun Violence
- Initiative Offene Gesellschaft e.V. + Falling Walls Foundation
- JFOODO
- JPTTA
- Jeep
- Jimmy Dean
- Joan Creative
- John Lewis
- Johnson & johnson
- KFC
- Kfc pocket franchise
- K’s Galleries – a Vilko Project
- Lacoste
- Leica
- Leroy Merlin
- Libresse
- Liebig
- Loteria De Navidad
- Lotto New Zealand
- Lufthansa
- Lufthansa FlyNet
- Lysoform
- LÖSEV
- L’Oreal & British Vogue
- METER Group
- March for Our Lives
- Marie Claire
- Marmite
- Mars Wrigley
- MasterCard
- McDonald's
- McDonald's Egg McMuffin
- Mercedes-Benz
- Microsoft
- Miller Lite
- Ministerio de transporte y obras publicas
- Minnesota Twins
- Monica Lewinsky
- Mori Building
- Mountain Dew
- Movistar
- Mumbai Police
- NDR Elbphilharmonie Orchester
- New lives - Anti trafficking
- Nike
- Nissan Qashqai
- Nordstrom
- Notpla
- Old Spice
- Oreo
- PFLAG
- PUMA
- PayPal
- Penguin Books' Companhia das Letras
- Pernod Ricard
- Petz
- Planet or plastic?
- PlayStation
- Plaza Vea
- Popeyes Lousiana Kitchen
- PornHub
- Pringles
- Progressive
- Purina
- RIT Foundation
- Reebok
- Regent Park School of Music
- RepresentUs
- Rolling Stone Magazine
- SBB
- Samsung
- Samsung Galaxy fold
- Samsung – galaxy s10
- Sandy Hook Promise
- Santander
- Save Our Libraries
- Shiseido
- SickKids Foundation
- Sivantos
- Skyn Condoms
- Smirnoff
- Snickers
- Son de Miel
- Spotify
- Spotify UK
- State of the Arts
- Stayfree
- Steinlager
- Stonebrick
- Surfers Against Sewage
- Swiggy
- Système U
- TA2 Sound + Music
- The 103Rd Kanazawa High School Sumo Wrestling Tournament
- The Big Issue
- The Canadian Centre for Child Protection
- The Cultural Heirs
- The Dali Museum
- The Division 2
- The Female Company
- The New York Times
- The Royal Canadian Legion
- The Times Of India
- The learning corp
- The lion's share
- Thinx
- Tide
- Tinder
- Tourism New Zealand
- Town lodge
- UNESCO
- United Way
- Verizon
- Vision zero project (city of montreal)
- Volkswagen
- Volvo
- Voo
- WASTE MANAGEMENT
- WWF
- Walt Disney World
- Wavio
- Wienerschnitzel
- Wildaid
- XBOX
- Xbox / Microsoft
- Xfinity
- none
- The History of ‘La Cerveza Mas Fina’
- #AmazonBingeShopping
- #FortheThrone
- #LIBERTYEQUALITYPATERNTY
- #PauseToRemember
- #SayYesToEurope
- #Snickersgate
- #UNIGNORABLE
- -60% Culture
- 2020 Chinese New Year
- 2020 Wrapped
- 40K Strong
- 50th Anniversary of the Apollo 11 Mission
- 5b
- 7:1 furniture collection
- A brand refresh for the world’s most popular OS
- A Holiday Reunion
- A sweet escape
- Abuse disclaimers
- Acceptance Street
- Ad-within-an-ad-within-an-ad
- AI Versus
- Air max graffiti stores
- AirPods Pro
- Alan Partridge Email Stunt
- An Empowering Partnership
- An Open Mind Is the Best Look
- Andressa Alves Doll
- Apollo in Real Time
- Apple at Work
- Baby Blocker
- Back to School Essentials
- BACK2LIFE
- BBC Two Brand Refresh
- BE A FOLLOWER
- Be A Follower. Spring/Summer 2019
- BeeSexual
- Before Alexa
- Behind the Music. Behind the Mac
- Beijing 99
- Bertha Benz: The Journey That Changed Everything
- BikerTek
- Binge Shopping - Amazon
- Black Friday (Re)Sale
- Black Supermarket
- Black Titanium
- Bleed For The Throne
- Bounce
- Break The Oscars
- Burn That Ad
- Bushe
- Changing the game
- Chicken Wars
- Coca-Cola Messes With Your Head With Visual Campaign
- Covering Climate Now
- Creature
- Crocodile Free
- Crocodile Inside
- Dali Lives
- Deaf 911
- DIESEL FW19
- Dirtiest Porn Ever
- DO Black - The CO2 emission limit credit card
- Don’t Retire, Kid
- Eat Your Tweet
- Egg McMuffin - Un moment de douceur
- Embarassing Plastic Bags
- Endless Stories
- Fieeld
- FlyNet
- Focus lines
- Following Eva
- For Seasons Composed by Climate Data
- Galaxy Graffiti
- Generation Lockdown
- Get an Original Track
- Go Back To Africa
- Good Morning World
- Grave of Thrones
- Green Dawn
- Groundhog Day
- Hankograph
- History Blocks
- Hot & Spicy Season 2
- Hulu Sellouts
- I'm Drinking It For You
- IKEA APARTMENTEKA
- IKEA Bedtime
- Ikea ThisAbles
- In Someone Else’s Shoes
- Independents on 5th: Shoppable Holiday Windows
- Introducing Lessons in Herstory
- Jetlag Social Club
- Jimmy Dean’s 50th Anniversary
- Joel Is Not Happy
- Last Straw
- Laundry Night
- Lazy Activists
- Les Armes Inoffensives
- Lessons for Good
- Let the Song Play
- Let's Summer
- Life Melodies
- Listen Like You Used To
- Lo-Fi beats suicide
- LO5T
- Lolli: The Exhibit Nobody Wants to Talk About
- Losev - change the end
- Losing Lena
- Love calls back
- Lovers, don't spread the hate
- Mac Pro
- MACHINE
- Made in Fukushima
- Making Impossible Possible
- Making the world accessible, Dot by Dot
- Margaret by Moonlight
- Maria's message
- MENstruation
- Minnesota Twins 2019 Campaign
- Moldy Whopper
- Mori Building Brand movie DESIGNING TOKYO
- Most Dangerous Street
- My Carer
- My life is yours
- Necessary Discounts
- Never Let a Friend Lose His Swagger
- Never Standing Still
- Not All Heroes Wear Capes
- Notpla
- One Word
- ONE WORD
- Open Late 2019
- Opening Film - March 2019 Apple Event
- OREO Music Box
- Out and Proud Classified
- PARA PING PONG TABLE
- Parkscapes
- Pay it forward
- Perussian
- Pet-commerce
- Piracy Blockr
- Pixar Street View
- Please Arrest Me
- Pocket franchise
- Pocky THE GIFT
- Pour Perfectly
- Powerbeats Pro - Unleashed
- Printed by Parkinson’s
- Progressive Motaur
- Project Free Period
- Project Understood
- Qashqai Sound Odyssey
- Railroad Ties
- RailTales
- Raise Their Game
- Ramon & Jose
- Relay of Effort
- Revenge
- Rick and Morty
- Road Tales
- Roots
- Run. For. Life.
- Samsung Folding Piccadilly
- Save Our Libraries
- Scent by glade
- Second Chances
- See sound
- Shiseido Karakusa
- SickKids Airbnb
- Silence The Critics
- Smells Like Inequality
- Snowbrawl
- Sound Images
- Sound of Sea
- Sounds of future ocean
- Stevenage Challenge
- Stevenage Challenge
- Stonebrick
- Stop Lunch Shaming
- Storm the Court
- Street-vet
- Stuff Monster
- Swipe Night
- The 9'58 Biography
- The Algorithm of Life
- The Bat
- The beatbox catalogue
- The Birth of Gaming Tourism
- The Black Laundry
- The Cantroller™ from Miller Lite
- The Cool Ranch feat. Lil Nas X and Sam Elliott
- The Dirtiest Porn Ever
- The E.V.A. Initiative
- The Edible Sushi Omamori
- The Epidemic
- The Fall
- The first house built by data
- The Gift That Doesn't Give Back
- The Gun Violence History Book
- The HIV+ Episodes
- The impactful reminder
- The Last Germ
- The Legacy Project
- The Leica Bauhaus Workshops
- The lion's share
- The Moldy Whopper
- The Most Undisruptive Radio Ads
- The Non-Issue
- The Pledge for Paternity Leave
- The Punishing Signal
- The Purse
- The real cost
- The Small Escape
- The Storytellers Behind Apple TV+
- The Surprise
- The tampon book: a book against tax discrimination
- The team that wouldn't be here
- The Time We Have Left
- The Toxic Flag
- The traffic jam whopper
- The Truth has a Voice
- The Truth Is Local
- The Truth Is Worth It
- The Walkumentary
- The Wall against Walls
- The War Siren Test
- Try Not To Hear This
- Try Not to Hear This
- Twitter Bait
- Ugly Gerry
- Unscripted
- Video Call Art
- Viva la Vulva
- Voice of Hunger with Swiggy
- Voice of the Wall
- Voiceless women
- Wake Up
- Web of Infamy
- What's in it?
- When the game became an Art
- Womanikin
- Wonderful Tools
- Your Plastic Diet
- Ambient
- Applications
- Billboard
- Branded Book
- Branded Content
- Case Study
- Cinema
- Corporate/Brand Identity
- Digital
- Digital Billboard/Poster
- Digital Installation
- Direct Marketing
- Events
- Gaming
- Image Management
- Integrated Media/360 Activation
- Interactive Outdoor Experience
- Magazine
- Mobile Advertising
- Music Video
- Other Collateral
- Others
- Outdoor/Out of Home
- Packaging Design
- Packaging, Branding & Design
- POS Visibility
- Poster
- Pre-Roll
- Product Design/Development
- Promotion & Event
- Public Relations
- Radio
- Social Media
- Television
- Television & Cinema
- Web Film
- Web Site
Experiential & Immersive
Road Tales
AGENCY:
Dentsu Creative
BRAND:
Volkswagen
CATEGORY:
Responsive Environments
AWARD:
Gold
ADVERTISER: Volkswagen Group
Branded Entertainment
Road Tales
AGENCY:
Dentsu Creative
BRAND:
Volkswagen
CATEGORY:
Mobile Apps
AWARD:
Bronze
ADVERTISER: Volkswagen Group