2007 The Loeries Award Winners

The Loeries

Creative Award

Johannesburg, South Africa

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2007 Loerie Awards - Gold Campaign - Advertising: TV & Cinema Commercials

TV / CINEMA

Gold Fish

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: TV & Cinema Commercials
AWARD: Gold Campaign

2007 Loerie Awards - Gold Campaign - Advertising: TV & Cinema Commercials

TV / CINEMA

Magician

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: TV & Cinema Commercials
AWARD: Gold Campaign

2007 Loerie Awards - Gold Campaign - Advertising: TV & Cinema Commercials

TV / CINEMA

Bokdrol Spoeg

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: TV & Cinema Commercials
AWARD: Gold Campaign

2007 Loerie Awards - Gold - Advertising: Radio Crafts - Music & Sound Design

RADIO

Answering Machine

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Radio Crafts - Music & Sound Design
AWARD: Gold

2007 Loerie Awards - Gold - Advertising: Radio Commercials

RADIO

Answering Machine

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Radio Commercials
AWARD: Gold

2007 Loerie Awards - Gold - Advertising: Advertising Mixed-Media Campaign

OTHER

Get A Girlfriend

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Advertising Mixed-Media Campaign
AWARD: Gold

2007 Loerie Awards - Silver Campaign - Advertising: Print Advertising - Magazine

PRINT

Blackboard

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Print Advertising - Magazine
AWARD: Silver Campaign

2007 Loerie Awards - Silver Campaign - Advertising: Print Advertising - Magazine

PRINT

Dog Show

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Print Advertising - Magazine
AWARD: Silver Campaign

2007 Loerie Awards - Silver Campaign - Advertising: Print Advertising - Newspaper

PRINT

Costume

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Print Advertising - Newspaper
AWARD: Silver Campaign

2007 Loerie Awards - Silver Campaign - Advertising: Print Advertising - Newspaper

PRINT

Highland Dancer

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Print Advertising - Newspaper
AWARD: Silver Campaign

2007 Loerie Awards - Silver Campaign - Advertising: Outdoor & Ambient - Outdoor Media

OUTDOOR & AMBIENT

Taxi

AGENCY: MullenLowe South Africa
BRAND: National Council Against Smoking
CATEGORY: Advertising: Outdoor & Ambient - Outdoor Media
AWARD: Silver Campaign

2007 Loerie Awards - Silver Campaign - Advertising: Outdoor & Ambient - Outdoor Media

OUTDOOR & AMBIENT

Bus

AGENCY: MullenLowe South Africa
BRAND: National Council Against Smoking
CATEGORY: Advertising: Outdoor & Ambient - Outdoor Media
AWARD: Silver Campaign

2007 Loerie Awards - Silver Campaign - Advertising: Outdoor & Ambient - Outdoor Media

OUTDOOR & AMBIENT

Building

AGENCY: MullenLowe South Africa
BRAND: National Council Against Smoking
CATEGORY: Advertising: Outdoor & Ambient - Outdoor Media
AWARD: Silver Campaign

2007 Loerie Awards - Silver Campaign - Advertising: Print Advertising - Magazine

PRINT

Grand Prix

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Print Advertising - Magazine
AWARD: Silver Campaign

2007 Loerie Awards - Silver Campaign - Advertising: Print Advertising - Newspaper

PRINT

Milk Bottle

AGENCY: MullenLowe South Africa
BRAND: Axe
CATEGORY: Advertising: Print Advertising - Newspaper
AWARD: Silver Campaign