2022 The Loeries Award Winners

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2022 Loerie Awards - Bronze - DESIGN FOR DIGITAL
DESIGN

Draw The Line Against Malaria

AGENCY: Dentsu Creative
BRAND: The African Leaders Malaria Alliance (ALMA), the African Union (AU)
CATEGORY: DESIGN FOR DIGITAL
AWARD: Bronze
ADVERTISER: The African Leaders Malaria Alliance (ALMA), the African Union (AU)

2022 Loerie Awards - Bronze - ONLINE FILM – ABOVE 30S
FILM

One More Push

AGENCY: TBWA\Hunt\Lascaris Johannesburg
BRAND: MTN
CATEGORY: ONLINE FILM – ABOVE 30S
AWARD: Bronze
ADVERTISER: MTN

2022 Loerie Awards - Bronze - TV & CINEMA COMMERCIALS – UP TO 90S
2022 Loerie Awards - Bronze - TV & CINEMA COMMERCIALS – ABOVE 90S
FILM

The Librarian

AGENCY: HoC Dubai
BRAND: Al Etihad Credit Bureau
CATEGORY: TV & CINEMA COMMERCIALS – ABOVE 90S
AWARD: Bronze
ADVERTISER: Al Etihad Credit Bureau

2022 Loerie Awards - Bronze - INTEGRATED CAMPAIGN
INTEGRATED CAMPAIGN

Despair No More

AGENCY: Impact BBDO
BRAND: Tena
CATEGORY: INTEGRATED CAMPAIGN
AWARD: Bronze
ADVERTISER: Essity

2022 Loerie Awards - Bronze - EFFECTIVE CREATIVITY - PREVIOUS WINNER
EFFECTIVE CREATIVITY

The Olympian

AGENCY: King James
BRAND: Sanlam
CATEGORY: EFFECTIVE CREATIVITY - PREVIOUS WINNER
AWARD: Bronze
ADVERTISER: Sanlam

2022 Loerie Awards - Bronze - EFFECTIVE CREATIVITY - PREVIOUS WINNER
EFFECTIVE CREATIVITY

The Anti-Advertising Advertising Campaign

AGENCY: Joe Public
BRAND: Nedbank
CATEGORY: EFFECTIVE CREATIVITY - PREVIOUS WINNER
AWARD: Bronze
ADVERTISER: Nedbank

2022 Loerie Awards - Bronze - PR CAMPAIGN
PR & MEDIA COMMUNICATION

A Winter Through My Eyes

AGENCY: FP7/DXB - McCann Worldgroup
BRAND: UAE Government Media Office
CATEGORY: PR CAMPAIGN
AWARD: Bronze
ADVERTISER: The UAE Government Media Office

2022 Loerie Awards - Bronze - SERVICE DESIGN
SERVICE DESIGN

Museum of Sounds

AGENCY: HoC Dubai
BRAND: BMW
CATEGORY: SERVICE DESIGN
AWARD: Bronze
ADVERTISER: BMW

2022 Loerie Awards - Bronze - PRINT ADVERTISING
PRINT COMMUNICATION

Go Anywhere

AGENCY: Horizon FCB Middle East
BRAND: Clorox
CATEGORY: PRINT ADVERTISING
AWARD: Bronze
ADVERTISER: The Clorox Company

2022 Loerie Awards - Bronze - SINGLE MEDIUM ELEMENT
MEDIA INNOVATION

The Elections Edition

AGENCY: Impact BBDO
BRAND: An-Nahar
CATEGORY: SINGLE MEDIUM ELEMENT
AWARD: Bronze
ADVERTISER: An-Nahar

2022 Loerie Awards - Bronze - IN-STORE
OUT OF HOME

The Elections Edition

AGENCY: Impact BBDO
BRAND: An-Nahar
CATEGORY: IN-STORE
AWARD: Bronze
ADVERTISER: An-Nahar

2022 Loerie Awards - Bronze - PR CAMPAIGN
PR & MEDIA COMMUNICATION

The Donation Plate

BRAND: Mohammed bin Rashid Al Maktoum Global Initiatives
CATEGORY: PR CAMPAIGN
AWARD: Bronze
ADVERTISER: Mohammed bin Rashid Al Maktoum Global Initiatives

2022 Loerie Awards - Bronze - MOBILE MEDIA
DIGITAL COMMUNICATION

The Donation Plate

BRAND: Mohammed bin Rashid Al Maktoum Global Initiatives
CATEGORY: MOBILE MEDIA
AWARD: Bronze
ADVERTISER: Mohammed bin Rashid Al Maktoum Global Initiatives

2022 Loerie Awards - Bronze - TV & CINEMA COMMERCIALS – ABOVE 90S
FILM

Majd and The Librarian

AGENCY: HoC Dubai
BRAND: Al Etihad Credit Bureau
CATEGORY: TV & CINEMA COMMERCIALS – ABOVE 90S
AWARD: Bronze
ADVERTISER: Al Etihad Credit Bureau

2022 Loerie Awards - Bronze - TV & CINEMA COMMERCIALS – UP TO 90S
FILM

Your Best Life

AGENCY: Ogilvy South Africa
BRAND: Coronation Fund Managers
CATEGORY: TV & CINEMA COMMERCIALS – UP TO 90S
AWARD: Bronze
ADVERTISER: Coronation Fund Managers

2022 Loerie Awards - Bronze - SINGLE MEDIUM ELEMENT
MEDIA INNOVATION

New Polo. Game on.

AGENCY: Ogilvy South Africa
BRAND: Volkswagen Polo
CATEGORY: SINGLE MEDIUM ELEMENT
AWARD: Bronze
ADVERTISER: Volkswagen

2022 Loerie Awards - Bronze - INTEGRATED CAMPAIGN
INTEGRATED CAMPAIGN

New Polo. Game on.

AGENCY: Ogilvy South Africa
BRAND: Volkswagen Polo
CATEGORY: INTEGRATED CAMPAIGN
AWARD: Bronze
ADVERTISER: Volkswagen

2022 Loerie Awards - Bronze - INTEGRATED CAMPAIGN
INTEGRATED CAMPAIGN

The Legend of Chakalaka Norris

AGENCY: Grey Johannesburg
BRAND: Savanna Chilled Chilli x Nando’s
CATEGORY: INTEGRATED CAMPAIGN
AWARD: Bronze
ADVERTISER: Distell Group Limited

2022 Loerie Awards - Bronze - TV & CINEMA COMMERCIALS – UP TO 90S