New York Festivals - Innovative Advertising Awards Winners

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2012 The New York Festivals - AME Silver Award - Beverages, Non-alcoholic

36 Stratagems of Streetball

AGENCY: DDB Group Asia Pacific
BRAND: Gatorade
YEAR: 2012
CATEGORY: Beverages, Non-alcoholic
AWARD: AME Silver Award
ADVERTISER: PepsiCo Inc.

2012 The New York Festivals - AME Silver Award - Public Service & Not-for-profit

We Can Help Us

AGENCY: DDB New York
BRAND: Teen Suicide Prevention
YEAR: 2012
CATEGORY: Public Service & Not-for-profit
AWARD: AME Silver Award
ADVERTISER: Ad Council

2012 The New York Festivals - AME Silver Award - Integrated (Mixed Media) Marketing
2012 The New York Festivals - AME Silver Award - Public Service & Not-for-profit
2012 The New York Festivals - AME Silver Award - New Product / Service Launch
2012 The New York Festivals - AME Silver Award - Mobile / Cellular / Hand-held Device
2012 The New York Festivals - AME Silver Award - Interactive Marketing

Kutsukasu

AGENCY: TBWA\HAKUHODO
BRAND: adidas Japan
YEAR: 2012
CATEGORY: Interactive Marketing
AWARD: AME Silver Award
ADVERTISER: adidas

2012 The New York Festivals - AME Silver Award - Social Media

Make Your Own Burger

AGENCY: Razorfish
BRAND: McDonald's Germany
YEAR: 2012
CATEGORY: Social Media
AWARD: AME Silver Award
ADVERTISER: McDonald's

2012 The New York Festivals - AME Silver Award - Social Media

That's How You Drop It

AGENCY: Wieden + Kennedy
BRAND: Sun Drop Citrus Soda
YEAR: 2012
CATEGORY: Social Media
AWARD: AME Silver Award
ADVERTISER: Dr Pepper / Seven Up Inc.

2012 The New York Festivals - AME Silver Award - Guerilla / Alternative Media
2012 The New York Festivals - AME Silver Award - Public Service & Not-for-profit
2012 The New York Festivals - AME Silver Award - Public Relations

Tramp a Benz

AGENCY: Jung von Matt/Alster
BRAND: Mercedes-Benz
YEAR: 2012
CATEGORY: Public Relations
AWARD: AME Silver Award
ADVERTISER: Daimler AG

2012 The New York Festivals - AME Silver Award - Integrated (Mixed Media) Marketing