Title | Where's Your Somewhere? (:90) |
Agency | DDB Sydney |
Campaign | Where's Your Somewhere? |
Advertiser | Expedia, Inc. |
Brand | Expedia |
Date of First Broadcast/Publication | 2015 / 2 |
Business Sector | Travel Agencies, Tour Operators |
Story | Travel website, Expedia, has launched its new brand campaign in Australia and New Zealand, which looks to inspire travellers to get out there, make their travel dreams a reality and find their “somewhere”– that place they have always longed to visit. Developed by DDB Sydney, the campaign focus of “Your Somewhere starts with Expedia” is spearheaded by inspirational TVCs directed by Sean Mehan. Utilising the famous song, “Somewhere over the Rainbow”, the viewer follows the journey of several characters to see their travel dreams become a reality, thanks to Expedia. |
Media Type | Television & Cinema |
Length | |
Chief Creative Officer | Toby Talbot |
Creative Partner | Noah Regan |
Head of Onscreen Production | Brenden Johnson |
TV Producer | Rachel Soloman |
Senior Business Director | Lena Dawson |
Senior Business Manager | Alex Clark |
Senior Graphic Designer | Domenic Bartolo |
Production Company | Soma Films |
Director | Sean Meehan |
Producer | Sam McGarry |