Rafael Merino
Creative Team at McCann Worldgroup Spain
Madrid, Spain
TitleThe Ugly Duckling
Agency
Campaign Backwards Stories
Advertiser Groupe PSA
Brand Vauxhall

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Creative President A...an B...n Subscribers Only
Art Director J...e Bu.....ham Subscribers Only
Chief Creative Officer M...el B....ca Subscribers Only
Copywriter ..e I...y Subscribers Only
Copywriter A....to E...ja Subscribers Only
Executive Creative Director N..k C...er Subscribers Only
Executive Creative Director E....do Ba.....on Subscribers Only
Chief Creative Officer V...e Mc.....ey Subscribers Only
Executive Creative Director C...s Ro.....on Subscribers Only
Editor D..e B..h Subscribers Only
Producer J...in S....rs Subscribers Only
Head of Art R...el M...no Subscribers Only
Technical Director V...or Ll....te Subscribers Only
Art Director P...o Ca....ro Subscribers Only
Vfx Director �...aro R....lo Subscribers Only
Modelling & Look Dev B....iz Or....na Subscribers Only
Rigger J..e A....io M...ín Subscribers Only
Animator Ch.....an ..n Subscribers Only

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