Title | Share the Good (60 sec) |
Agency | Wieden + Kennedy |
Campaign | Share the Good (60 sec) |
Advertiser | Heineken |
Brand | Heineken Premium Light |
Posted | May 2008 |
Business Sector | Beers, Ciders, Lagers |
Tagline | Share the Good |
Story | The spot follows the journey of sharing Heineken Premium Light. We flow seamlessly from person to person and place to place as the beer sparks happiness wherever it goes. |
Problem | Connect Heineken Premium Light with the emotional power of sharing. |
Media Type | Television |
Length | |
Market | United States |
Soundtrack | Its Love |
Creative Director | Mike McCommon |
Copywriter | Ian Fairbrother |
Art Director | Aaron Allen |
Account Director | Lee Davis |
Account Executive | John Rowe |
Account Executive | Meredith Hatten |
Account Manager | Janice Grube |
Agency Producer | Hayley Goggin |
Executive Creative Director | Steve Luker |
Executive Creative Director | Jelly Helm |
Executive Agency Producer | Ben Grylewicz |
Production Company | Moxie Pictures |
Director | Todd Haynes |
Post Production | Lost Planet |
Audio Post Production | Ravenswork |
Music | Chris Knox |
Sound Design Company | Ravenswork |