Briana Bolger

Briana Bolger (Schuth)

Creative Director at PINK CARROTS
Hanau, Germany

About me

Briana Bolger-Schuth is a Creative Director at PINK CARROTS in Frankfurt, Germany. Her career in advertising began at an agency in Chicago that leveraged brand loyalty amongst scenesters through concepts that connected them to the things they loved. She’s been connecting people and brands ever since, working at agencies in New York, and as a Creative Director with Leo Burnett in Chicago, Kiev, and Frankfurt.

These days she’s focused on wellness, and still finds that having honest conversations about a brand’s place in a consumer’s life is the best way to bring them together. She champions unique ways to craft lasting impressions that people want to show off – and maybe even make some people feel better. And Briana’s feeling pretty great herself, having helped grow the agency and win numerous health awards including a shortlist at Lions Health.

Briana lives just outside of Frankfurt with her German husband and French bulldog. She laughs way too hard at gifs and listens to far too much 90s music, although she should probably get off the internet and go outside. It’s a beautiful day.

Sector Experience

Positions

Creative Director
Frankfurt am Main, Germany
2015 - Present (9 years 10 months)
Brand Activation, Concept and Design
Berlin, Germany
2014 - 2015 (1 year)
Frankfurt Am Main Area, Germany
Creative Director
Frankfurt am Main, Germany
2009 - 2012 (3 years)
I began as Head of Consumer Engagement for the Philip Morris International group, and soon transitioned to Creative Director for Philip Morris Germany, Austria and Switzerland.
Creative Director
Kiev, Ukraine
2007 - 2009 (2 years)
As Creative Director of the Leo Burnett Kiev office, I helped grow the creative department from 12 to 28 people by winning new business in the local market, and increasing work with the existing clients in Romania, Georgia, Moldova and of course, the Ukraine. Leo Burnett Kiev was named Ukraine’s agency of the year both years I was there.
VP Associate Creative Director
Chicago, United States
2002 - 2007 (5 years)
Supervised creative on various Philip Morris USA and Philip Morris International promotions, including website content creation and design, digital applications, event/venue design & planning and other non-traditional communication channels.
Senior Art director
Chicago, United States
2000 - 2001 (1 year)
Promotional concept and design work for Diageo, Coca-Cola, Ford and new business acquisitions.
Art Director
KBA Associates - Chicago
United States
1997 - 2000 (3 years)
Designed promotional and other nightlife-focused materials for brand-sponsored events and their related products.
Later, I transitioned into developing the events and promotions themselves.

Other professional activities

Eurobest, London

Awards Jury Member
2018 (1 year)
Member of the jury for Eurobest Awards in the Health category.

CLIO Awards, New York

Awards Jury Member
2017 (1 year)
Member of the jury for Clio Awards in the Health category

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