Gene Campanelli has been responsible for building masius I Publicis Consultants into one of the most creative shops in the business category, and he has led the way in winning assignments from the likes of Manpower, Deutsche Bank and the National Geographic Education Foundation.
What makes Gene different is that he doesn?t just think in terms of ads. He believes in delivering an idea that can connect with an audience at every touch point. It?s why just about every campaign he has created over the last 20 years has worked across just about every type of media from TV to blogspace.
?Today?s budgets mean you have to think more efficiently?, says Gene. ?Provided the connection is right, every media opportunity can be a chance to build a brand.?