About me
Pat Stern joined iCrossing in 2011, in the newly formed role of global chief creative officer, to lead the agency’s global creative offering and help iCrossing become a creative powerhouse.
Pat has more than 15 years of experience developing award-winning creative work for clients, including Nike, Apple, Walmart, Jaguar, Kraft Foods and Dos XX. Prior to iCrossing, he served as vice president, executive creative director at R/GA, where he successfully managed the agency’s Walmart account, inspiring a global team to drive innovation for the iconic brand. Before that, Pat was the creative director for digital at TBWA\Chiat\Day’s Media Arts Lab, where he helped create the iconic “Get a Mac” campaign for Apple, which Adweek named “the campaign of the decade.” He also helped create several global campaigns for iPod and iTunes. In an earlier role at R/GA, Pat led the Nike team responsible for all U.S. digital marketing initiatives, including Nike.com, Nikebasketball.com, Nikerunning.com, Nikegoddess.com and Nikelab.com. Pat has received hundreds of top industry awards for his work, including Cannes Lions and One Show Pencils.
Pat has also started and run his own company, 10x Studio, a digital design firm focused on leveraging technologies and open-source software to create sites that tap into the exploding connectedness of the web. He has also held senior posts at Euro RSCG Worldwide and Organic, doing award-winning work for clients such as Volvo, Dos XX, Charles Schwab, Bank of America, Sirius Satellite Radio and Jeep.