About me
Senior marketing and digital business executive with a history of delivering exceptional brand and financial results for start-ups, SMBs and Fortune 50 companies in periods of transformational change.
Scope:
Brand development
Content marketing
Digital partnerships and deal development
Sales - sales planning, prospecting, team leadership
Innovation - New product design, line extensions, pricing
Digital - UX, social, search, programmatic
eCommerce - Experience acquiring and retaining online customers, cross-sell
Communications - PR/corp comm, content/thought leadership
Skills
- Integrated Marketing
- Marketing Strategy
- Strategy
- Social Media
- Analytics
- Marketing
- New Business Development
- B2B
- Digital Marketing
- Mobile Marketing
- Multi-channel Marketing
- Lead Generation
- CRM
- Thought Leadership
- Online Advertising
- Competitive Analysis
- Leadership
- Mobile Devices
- Digital Media
- B2B Marketing
- Brand Management
- Management
- Customer Engagement
- B2C
- Brand Development
- Loyalty Marketing
- Entrepreneurship
- Business Intelligence
- Online Reputation...
- Creative Direction
- User Experience
- Brand Architecture
- Innovation
- Brand Development...
- Creative Management
- Manage Client...
- Global Marketing
- Business Development
- Business-to-Business...
Talent you might be interested in
Richard Kirshenbaum
Founder & Chief Executive Officer
NSG/SWAT
Tamara Ingram
Former Chairman
Wunderman Thompson
Bruno-Georges David
Président
Communication Sans Frontières
Joe Sciarrotta
USA CCO
Ogilvy & Mather, Chicago
Mark Lund
President McCann Worldgroup UK and Europe
McCann Worldgroup UK
Positions
Chief Marketing Officer
MediaCom
2011 - Present (13 years 9 months)
MediaCom - the Content + Connections Agency - is one of the leading media strategy and planning companies in the world.
Managing Director
Marketing Mojo Inc.
2010 - 2011 (1 year)
Fractional CMO. Provided expert brand, new business, customer development, digital/e-commerce and social strategy to B2C and B2B clients.
Recruited by client MediaCom 2011.
Recruited by client MediaCom 2011.
Chief Marketing Officer, GM New York Revolution Money
Revolution LLC
2008 - 2010 (2 years)
Founding CMO/GM New York for this digital payments company backed by Steve Case's Revolution, Citi and Goldman Sachs. Ran both consumer and partner marketing practices. Company acquired by American Express.
Global Chief Sales and Marketing Officer, DC Comics
Time Warner Inc.
2005 - 2008 (3 years)
Chief Sales and Marketing Officer, GM Digital
Zagat
2003 - 2005 (2 years)
Chief Marketing Officer
Reed Business Information
2000 - 2002 (2 years)
VP Segmentation, Head of Marketing - Affluent Consumer Banking
Chase
1993 - 1999 (6 years)
