Title | Pride Flag |
Title (original language) | Drapeau des fiertés |
Agency | Rethink Communications Inc. |
Campaign | Pride Flag |
Advertiser | Fondation Emergence |
Brand | Fondation Emergence |
Date of First Broadcast/Publication | 2021 / 5 |
Business Sector | Institutional/Public Interest/Non-Profit Org. |
Story | For the International Day Against Homophobia and Transphobia, we reimagined the Pride Flag, replacing its colours with real wounds and bruises endured in the fight for LGBTQ+ inclusion. |
Media Type | Television |
Length | |
Advertising Manager | Alexandre LHour |
Advertising Manager | Laurent Breault |
Advertising Manager | Francis Viau |
Advertising Manager | Olivia Baker |
Advertising Manager | Patrick Desmarais |
Chief Creative Officer | Aaron Starkman |
Executive Creative Director | Nicolas Quintal |
Executive Creative Director | Mike Dubrick |
Creative Director | Xavier Blais |
Creative Director | Maxime Sauté |
Creative / Art Direction | Maxime Sauté |
Creative / Art Direction | Rachel LeBlanc |
Creative / Art Direction | Ryan Cookish |
Copywriter | Xavier Blais |
Copywriter | Geoff Baillie |
Account Manager | Héloïse Picard |
Account Manager | Alex Lefebvre |
Agency Producer | Alex Butt |
Production | Shelby Spigelman |
Production | Sarah Longpré |
Production | Katia Dupuy |
Strategic Planner | Pascal Routhier |
Web Developer | Steve Lam |
Web Developer | Ken Malley |
Digital Producer | Todd Harrison |
Animation/3D | Scott Russell |
Animation/3D | Darina Kosikova |
Animation/3D | Ignacio Florez |
Director of Photography (DOP) | AA Scott McClellan |
Photographer | Riley Stewart |
Music, Radio and Sound Design | Grayson Music |
Music, Radio and Sound Design | Grayson Music |
Advertising Manager | Alexandre LHour |
Advertising Manager | Laurent Breault |
Advertising Manager | Francis Viau |
Advertising Manager | Patrick Desmarais |