About me
This profile was created because Beth Egan has been referenced on AdForum.
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Associate Professor
Beth Donnelly Egan is a 25-year veteran of the media industry, having served most recently as managing partner and account director with MEC.
Over the course of her career she has specialized in consumer packaged goods (Kraft, Coca Cola, Campbell’s); travel (Starwood Hotels, Continental Airlines, America West Airlines and Budget Rent-a-Car); and beauty (L’Oreal Paris, Avon). She has also worked on accounts for AT&T.
Her skill at providing strategic communications solutions built off of sound business analytics, a solid understanding of the holistic business situation and delivering creative, unique approaches to the marketplace has led her work to be recognized by MediaWeek and at Cannes and many internal global agency competitions.
She is currently the president of the Alliance for Women in Media, New York City Affiliate.
She is a graduate of the Newhouse School.
Over the course of her career she has specialized in consumer packaged goods (Kraft, Coca Cola, Campbell’s); travel (Starwood Hotels, Continental Airlines, America West Airlines and Budget Rent-a-Car); and beauty (L’Oreal Paris, Avon). She has also worked on accounts for AT&T.
Her skill at providing strategic communications solutions built off of sound business analytics, a solid understanding of the holistic business situation and delivering creative, unique approaches to the marketplace has led her work to be recognized by MediaWeek and at Cannes and many internal global agency competitions.
She is currently the president of the Alliance for Women in Media, New York City Affiliate.
She is a graduate of the Newhouse School.