Title | Soccer |
Brief | One second on the phone while driving can mean missing seven meters on the road. Opel illustrates this with surprising street art at traffic hotspots in the heart of the city. |
Agency | HeimatTBWA\ |
Campaign | Opel 7 meters |
Advertiser | Opel |
Brand | Opel |
Posted | November 2018 |
Business Sector | Cars |
Story | One second on a phone while driving, can mean missing 7 meters on the street.Opel illustrates that insight with surprising street-art at traffic hot-spots right in the city’sheart. |
Problem | Raising awareness for the dangers of texting and driving. |
Media Type | Billboard |
Creative Director | Nicolas Blättry |
Copywriter | Larissa Huhnekohl |
Art Director | Lukas Kölling |
Art Director | Ramona Hartmann |
Agency Producer | Flo Hoffmann |
Agency Producer | Jacquelin Van Dongen |
Illustrator | Esra Gülmen |
Chief Creative Officer | Guido Heffels |
Chief Creative Officer | Matthias Storath |
Managing Director | ricardo distefano |